Bacon’s | Multivision Adds Preview Access Of Broadcast For Improved Management Of Corporate Communication
Online Platform Offers Clients a Simple Means of Monitoring Broadcast Coverage
CHICAGO, IL, March 2, 2006 – Digital Showroom 4.0, the premier online broadcast management application that continuously delivers relevant broadcast video clips directly into the hands of communications executives, was launched today by Bacon’s | multivision. Building on a history of client-focused innovations, the company has developed a proprietary digital recording network allowing for new products and services, such as Digital Showroom 4.0 to be delivered to market.
Due to the increasing velocity of business today, the need for instantaneous communication has quickly intensified. Digital Showroom 4.0 allows users to not only watch a video preview of their broadcast hits, but also run reports, order content, analyze results and present findings to stakeholders. Responding to market needs, clients can preview video content, giving them the choice to purchase a higher resolution version for better management of time-critical broadcast content.
“Broadcast coverage is well established as a powerful driver of public perception, a key influencer of business outcomes,” said Brent Bamberger, Vice President for Bacon’s | multivision. “Effectively, communications executives will no longer have to wait and read their broadcast coverage. Instead, Digital Showroom 4.0 satisfies the vital needs that real-time enterprises face each day, such as monitoring the impact of communication investments, managing risk and implementing initiatives.”
Cision is a leading global media intelligence company, serving the complete workflow of today’s communications, social media and content marketing professionals. Offering the industry’s most comprehensive PR and social software, rich analytics and a Global Insights team, Cision enables clients to improve their marketing and strengthen data-driven decision making. Cision also represents the Gorkana Group, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 100,000 customers worldwide and maintains offices in Canada, U.K., France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.