The activities your team conducts to generate coverage have value, as long as you are tracking it to begin with. Evaluate coverage metrics in relation to your email pitching, phone calls, social posts and press release distribution through our new campaigns features.
Public relations professionals
Public relations professionals can use the earned media cloud like a PR customer relationship management system (CRM). Book appointments, pitch journalists and then align those efforts to website traffic and campaign coverage.
Track coverage that your brand generates organically by sending that coverage to any campaign from the "My Coverage" section and don't miss out on attributing valuable earned media in your next report.
Export easy to build
Export easy to build and read reports on all of your activities and coverage for your next executive or client meeting to showcase how well your team is working and the success that you've had.