Featured
Dec 5, 2013
How journalists view PR and social media – 2013 Social Journalism Survey
How have journalists’ impressions of social media and PR changed in the last year? That is the question the 2013 […]
Dec 2, 2013
Integrated PR: Q&A with Heather Whaling
We sat down with president of Geben Communication and founder of prTini Heather Whaling to talk about content marketing, public […]
Nov 26, 2013
Viralheat Adds Tumblr Integration
Our newest update to the Viralheat platform brings some exciting new features. Along with the implementation of Team & Seat […]
Nov 25, 2013
Is your blogging mission the same as it was 5 years ago? Hint: Ours is.
Five years ago, along with my co-founding blogger Jay Krall (who is now with DataSift), I started writing for this […]
Nov 25, 2013
Content Amplification: Definition, Tips & Examples
SVP of Digital Content Heidi Sullivan discusses content amplification: from its definition to how it relates to native advertising and […]
Nov 22, 2013
Trevor La Torre-Couch… Goes Viral!
Who is Trevor? A scribe. Wordsmith. Grammar-hawk. Trevor will scour bus stop ads, web copy, and television ads, find the […]
Nov 22, 2013
PR Tips: Tech Blogger offers Pitching, Blogging Tips
Tech blogger Carolyn Nicander Mohr recently sat across the screen from us to talk about why she launched her blog, […]
Nov 21, 2013
Editorial Calendars: Tools & Tips to Plan Your Media Campaigns
With the growing popularity of content marketing, editorial calendars are becoming an oft-used term in the PR and marketing industries. […]
Nov 19, 2013
5 Awesome (and Free!) Image Creation Tools for Bloggers
This guest post is by Brittany Berger, content coordinator for eZanga. She can be found on Twitter and LinkedIn. You […]
Nov 18, 2013
Creating Content: Gain & Retain Your Audience’s Attention
To create content that gets noticed, focus on quality, not quantity, SVP of Digital Content Heidi Sullivan says. Watch below […]
Nov 15, 2013
Monitoring: Tips to Becoming a Skilled Social Media Listener
This guest post is by Mischaela Elkins, social media product specialist at Cision. Social media management is typically a fun, […]
Nov 12, 2013
Blogging Tips To Survive The First Two Years
This guest post is by president of Soulati Media, award-winning blogger and author Jayme Soulati. Graphic by Cision. You’ve heard by now […]
Nov 11, 2013
Content Creation: Tips, Types & Tactics
What kinds of content should you be creating? SVP of Digital Content Heidi Sullivan walks through content types, repurposing and […]
Nov 4, 2013
What is Content Marketing?
Content marketing is nothing new, SVP of Digital Content Heidi Sullivan explains during this clip from Social Media Week Chicago. […]
Oct 31, 2013
Going Viral: Apply Shareable Strategies to Your Campaign
This guest post is by Emanuele Breccia, digital marketing consultant at Italy’s Mixology Academy, managing partner and founder of Mixology Consulting LLC, author of The […]
