social media monitoring
Nov 9, 2010
Empty Endorsements: Moving beyond retweets and “likes”
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]
Oct 28, 2010
Moving Beyond Social Media Monitoring: The Evolution of Enterprise Social Intelligence
In conjunction with the launch of our new Social Intelligence platform, Visible Intelligence we also released a white paper today […]
Sep 27, 2010
The Big Picture: An ongoing conversation analysis of religion in social media
This post was written by Erin Hoffman, a social media analyst at Cision. To illustrate the difference between topical social […]
Sep 16, 2010
A Bedbug Outbreak in Social Media
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]
Aug 30, 2010
Bouncing Back from Steven Slater
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]
Jul 19, 2010
Selling Social Media to the C-Suite
You already know that social media is a very powerful and cost-effective tool. But if your C-suite doesn't fully "get" it, pitching social media to them might feel like an intimidating, uphill battle.
Jun 22, 2010
BP’s “small people” gaffe: a study in the effects of quotability
Quotability is a big factor in the life span of a social media frenzy, so the “small people” comments by […]
Apr 22, 2010
Social media and mainstream media intertwine: Cision adds social media to CisionPoint
Time and again, we’ve discussed here the importance of measuring the impact of your message on blogs and social sites […]
Mar 17, 2010
Filtering for influential brand mentions: an approach for busy communicators
It’s sometimes brought up as a harsh truth for public relations and marketing professionals: social media “doesn’t scale.” If you […]
Nov 9, 2009
Trendwatching in large quantities of social content
Managing huge quantities of data has become one of the central challenges of science today, according to two articles in […]
Nov 2, 2009
Studying the public areas of Facebook
As the world’s most popular social network, Facebook seems like the place to start for many communications professionals looking to […]
Oct 21, 2009
8 Ways to Take Control of Your Personal Reputation and Social Media Brand
You’re on Facebook. You’re on LinkedIn. You’re on Twitter. Basically, a little bit of you is all over the web […]
Oct 5, 2009
Bringing tweets into the real world
If you suggested that your company take everything that anyone is saying about your brand online, flattering and unflattering, true […]
Sep 28, 2009
Google Sidewiki – Decentralizing web authority
What happens when you let everyone have a voice on every page of the web? Google Sidewiki may be one […]
Sep 1, 2009
Listen to journalists on Twitter via free JournalistTweets alert service
As Twitter has grown in popularity, sifting through large quantities of tweets to find what’s truly relevant or useful has […]