brand
Mar 4, 2013
Nordstrom’s Mint Save
[disclaimer: the post below contains rampant personal advocacy for Nordstrom and Mint.com, which may not be – but hopefully is […]
Aug 12, 2011
Social Media Impact – No One is Immune
While social media impact is spreading like wildfire, there are still a large number of companies that are steering clear […]
May 25, 2011
How Green Is Your Brand?
Last week, Forrester’s Principal Analyst, Tracy Stokes asked the question, “How Green Is Your Brand?” With increased demand from consumers […]
May 19, 2011
Why Brands Must Learn from Lady Gaga
“Social media is a reflection of what we love, so people are becoming very good at sharing exactly what they […]
Apr 27, 2011
Looking Forward to Social Media for Pharma
Many industries have begun to recognize the importance of an effective social strategy to stay competitive, and the pharmaceutical industry […]
Mar 22, 2011
Quick Tips on Estimating Social Media Volumes
Vicki provides some quick tips in this 2 minute video on using the advanced Google Blog and Twitter search functions […]
Feb 28, 2011
Powerful Presentations at the 3rd Annual Gravity Summit
As I mentioned in my post last week, I had the opportunity to attend the 3rd Annual Gravity Summit at […]
Nov 19, 2010
Social Servicing: Supporting the Long-Term Health of Your Brand
Many companies are beginning to realize they need to take a more strategic view toward the intelligence they gather from […]
Oct 22, 2010
Activating Your Social Media Programs with a Platform
Social media continues to spread like wildfire, connecting people in novel ways. We’ve all become publishers, as well as consumers […]
Oct 12, 2010
For businesses, social media shouldn’t just be a pastime
The Social Network is the number one movie in America and chronicles the evolution of Facebook. The television show, $#*! […]
Jul 29, 2010
Dipping your toe in the pool and monitoring social media Q&A
Earlier this week I presented Monitoring Social Media, a free Cision webinar, with Senior Vice President of Product Marketing, Vanessa […]
Aug 27, 2009
Brand Selling: How to Get your Employees on Board with your Brand
Peter Baron talks branding and marketing.
