Featured
Oct 29, 2013
10 Essential Tactics to Captivate Your Audience
It's hard to captivate an audience in today's 24/7 news cycle. These ten tactics will ensure success in grabbing their attention and driving them to action.
Oct 24, 2013
Multicultural Marketing: Tips and Best Practices on Connecting with the Hispanic Market
This is a guest post by Amanda Belo, media researcher at Cision. In an article written for the Cision Navigator, […]
Oct 22, 2013
Benefits to content amplification
Need help getting started with content amplification? Hear tips from Jay Baer and Heidi Sullivan during our complimentary content marketing webinar at 2 ET on Tuesday, […]
Oct 17, 2013
Partnerships: The Benefits of Working With Promotional Partners
In September 2013, on-demand car request service Uber made a splash in Chicago by giving away free rides from their […]
Oct 15, 2013
What if Social Isn’t Right for My Brand?
This post is by Cision social media product specialist Mischaela Elkins. This year saw many brands joining social platforms for […]
Oct 14, 2013
Mack Collier talks Motivating Fans, Influencers
Social media trainer, consultant and author of Think Like a Rock Star, Mack Collier shares his advice on finding the […]
Oct 10, 2013
LinkedIn Management and Analytics for Company Pages and Groups
We’re happy to announce our newest update – LinkedIn management and analytics for Company Pages and Groups! Our integration allows […]
Oct 10, 2013
How to Build a PR and Social Strategy for a Startup
This guest post is by Mischaela Elkins, social media specialist at Cision. Startup life can be exhilarating. The suspense, the […]
Oct 9, 2013
Can content marketing rescue publishers?
With the decline of traditional advertising and subscriptions, publishers have been looking for new ways to bring in revenue to […]
Oct 8, 2013
Journalism: A Day in the Life of a Journalist
Our Behind the Story series took us to three major cities in the United States – New York; Washington, D.C.; […]
Oct 7, 2013
PR Rebels: Learning from Brands Who Promote To the Beat of Their Own Drum
Mocking Twitter followers, liberally throwing around expletives and spearheading a campaign to get John Stamos to reunite with his band […]
Sep 27, 2013
Optimization: Andy Crestodina explains Link Popularity
We had the honor of working with Andy Crestodina of Chicago web design firm Orbit Media during our first Sip & Share event here […]
Sep 26, 2013
Content Marketing for the PR Professional: #SMWCision Recap
Tweets from Heidi Sullivan's second session during Social Media Week Chicago. Sullivan is the SVP of Digital Content at Cision. #smwchicago #smwcision #smw13
Sep 26, 2013
Optimization: Answers on Content, SEO & Visibility
Recently, I had the honor of cohosting a webinar entitled “Content marketing and the evolution of SEO” with Chad Pollitt […]
Sep 24, 2013
Content Optimization for Readability, Social Media & SEO
Your content is worthless if no one can find it. (Okay, maybe not totally worthless, but darn near close.) Content […]

