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Feb 9, 2015
11 Tips to Improve Your Copy’s Readability
If you’re like me you probably write posts or press releases, and then proofread them and wonder what in the […]
Feb 9, 2015
A Curious Relationship Between Click-Through Rates & News Releases
My company researches, writes, optimizes and launches (via Cision) multimedia news releases that are designed to generate leads and new […]
Feb 8, 2015
4 Things to Know About Media Outlets Before You Pitch
Successful pitching can lead to earned media placements, brand awareness among your target audience and, ultimately, sales. But in order […]
Feb 5, 2015
How to Find the Right Journalist to Pitch
When it comes to finding journalists, reporters and bloggers who are interested in sharing your company news with their audience, […]
Feb 4, 2015
Don’t Pitch Media, Pitch Humans: Fresh Tips on Personalizing Outreach
Want to know what it’s like to be a reporter or blogger swamped with impersonal media pitches? Look at the […]
Feb 3, 2015
Super Bowl XLIX: What People Really Thought of the Ads
Buzz about advertisements during Super Bowl XLIX was somewhat higher than during last year’s Seattle Seahawks v. Denver Broncos face […]
Feb 3, 2015
The Why & How of Using Pinterest for PR
Pinterest: it’s not just for wedding planning anymore. In May, the social media site had 30 billion pins, half of […]
Feb 2, 2015
10 Ways to Improve Your PR Messaging
“Bringing the functional benefit of our messages to life isn’t a nice to have, it’s a must have…. We need […]
Feb 2, 2015
The 5 Best Super Bowl Ads of 2015
What a wild Brand Bowl it was. Before we declare our winners, let’s discuss several interesting trends that emerged. Many […]
Jan 30, 2015
Join Us for AtrocityWatch Hackathon
Our company’s culture has an ingrained focus on innovation, team-work, and cutting edge big-data technology. What better than a Hack Marathon […]
Jan 29, 2015
Viralheat Named a “Top-Rated” Enterprise Social Media Management Platform
We are excited to announce that Viralheat is named as a “Top Rated” Enterprise Social Media Management platform by TrustRadius. […]
Jan 28, 2015
Media Republic’s Waseem El Tanahi Talks Media, Influence & PR in Egypt
Whether looking at archaeological treasures or present-day news, society and culture in Egypt – the most populated country in the […]
Jan 27, 2015
6 Ways to Use Instagram for PR
Instagram has received a lot of attention from the marketing and PR sectors. No surprise there; Instagram use continues to […]
Jan 27, 2015
5 Ways to Amplify Press Releases Without Spending a Dime
The success of your PR campaign relies on your ability to help it get a farther reach. Simply publishing a […]
Jan 26, 2015
6 Ways Social Data Can Improve Communications
Social data. One day you read about social data being leveraged to improve response rates for Ebola outbreaks, and the […]
