Featured
Mar 6, 2015
More “Pitch Smart”: Your Media Pitching Questions Answered
This is a guest post by Michael Smart, the host of our “Pitch Smart: Media Outreach Training” webinar. It was […]
Mar 5, 2015
Resources Recap: Slow PR
Want to succeed in this fast-paced public relations world? Go slow. Slow PR practitioners prioritize efficiency and targeted approaches when […]
Mar 4, 2015
6 Customer Service Insights From Peter Shankman
Three-quarters of customers in the United States experienced rudeness in an interaction with a customer service representative, according to Peter […]
Mar 3, 2015
10 Top-Notch Hashtags to Follow to Bone Up on PR
If you use social media to get smart on subjects you’re inexperienced in, Twitter hashtags can help you bone up […]
Mar 3, 2015
What Is Slow PR?
Slow PR is poised to become a best practice of 2015. It blends traditional tactics with digital tools and technologies […]
Mar 2, 2015
How Did House of Cards Binge Watchers React on Twitter?
Warning! This post contains spoilers for Season 3 of House of Cards. A quick glance in the mirror reveals a […]
Mar 2, 2015
How to Do a PR Pitch on LinkedIn
Journalists may prefer to be pitched on LinkedIn rather than Twitter or on their own blog. According to this survey, […]
Mar 2, 2015
The Smart PR Pro’s Guide to Turning Pitches Into Placements
Reporters at top publications receive dozens of pitches each day. That’s a lot of competition. Breaking through and earning coverage […]
Mar 1, 2015
How to Use Social Media Before You Pitch
Social media has changed the way journalists source stories and cover news, but not all journalists prefer to be pitched […]
Feb 27, 2015
Should You Invite Kim Kardashian to Your Brand’s Event?
Kim Kardashian is having a moment. She was everywhere during New York Fashion Week, appearing at SNL’s 40th anniversary wearing […]
Feb 26, 2015
6 Reasons Why Journalists Reject Your Pitch
Pitching isn’t easy. Even PR professionals who painstakingly research contacts and outlets, write compelling copy, and persevere with follow-ups might […]
Feb 25, 2015
AtrocityWatch Hackathon – And the Winner is..
On Feb 15, 2015, AtrocityWatch Hackathon for Humanity saw some really cool solutions, which focused on using big data, and mobile […]
Feb 25, 2015
Top 10 Syndicated Entertainment Shows
If you were unable to tune in to the Oscars, and have no idea who some of the young stars […]
Feb 25, 2015
3 Digital Tactics That Cook Up Traditional PR Success
Between the 24/7 news cycle and the potential crisis looming only 140 characters away, the life of a PR pro […]
Feb 24, 2015
Free White Paper: Why Slow PR Is the Way to Go
In a world of mobile technology and instantaneous updates, “slow” can make PR pros squirm. However, slow PR is the […]
