Featured
Jul 8, 2015
Speak Up, Stand Out: Q&A With Dorie Clark
Too many people don't understand how to share their ideas with the world. Learn how to leverage your experiences, stand out and become a thought leader with insights from "Stand Out" author Dorie Clark!
Jul 8, 2015
Transitioning to Chip-and-Signature Cards: Skepticism & Continued Risks
In an effort to curb large-scale data breaches and incidences of credit card fraud, card issuers in the United States […]
Jul 7, 2015
What Is Social CRM And How Can It Help You?
Brands use social media to talk to and collaborate with customers to solve business problems. Marketers use social media to ask […]
Jul 7, 2015
6 Tips to Become a Pinterest PR Pro
Pinterest has evolved a lot recently with the addition of verified accounts, improved search and “buy” buttons. How can you use these features to your brand’s advantage? Follow these six tips.
Jul 7, 2015
How the FTC’s New Social Media Guidelines Affect Your Brand
Are you on alert? For the first time in five years, the Federal Trade Commission (FTC) has updated the FAQ […]
Jul 6, 2015
10 Ways to Improve Your Social Media Small Talk
When you and I meet for the first time, we’re probably not going to talk about politics, religion or anything […]
Jul 6, 2015
How Instagram’s New Features Help Brands Target New Audiences
With a 66 percent increase in users over the past year, Instagram is essential to visual social media marketing for […]
Jul 2, 2015
Has the Digital Age Affected the Impartiality of the Press?
[Impartiality] is to be distinguished from balance (the allocation of equal space to opposing views) and objectivity (by which journalists […]
Jul 2, 2015
Keep it Simple: Getting Started With a Multi-Touch Attribution Model
Data measurement is the only way to ensure your business succeeds now and in the future. But as companies start […]
Jul 1, 2015
What Is the Future of Social Media?
This is a guest post by “The Tao of Twitter” author Mark Schaefer. Even the smartest and most-tuned-in people really […]
Jul 1, 2015
Dear PR People: Calm Down
Most who have worked in the PR industry for a significant amount of time understand how stressful it can be. But why is it that the case? Nova Halliwell says it's largely our own fault.
Jun 30, 2015
4 Steps for Turning Measurement Into Money
Is there money in PR measurement? Not exactly. PR measurement's benefits are its insights. Follow these four steps to turn data into insights and insights into business results.
Jun 30, 2015
5 Social Media Hacks You Need to Know
As the hottest social media network du jour changes, so do the tips and tricks we use to master this […]
Jun 29, 2015
Build Better Media Lists With These Social Tips
As a public relations pro you depend on building and maintaining strong business relationships. You need to keep your lists […]
Jun 29, 2015
10 Tips to Become More Likeable
It was movie night and the kids were asleep. My wife and I had snuggled on the couch to watch […]
