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Beyond the Word: Why Visual Content Matters in Communication

The numbers don’t lie when it comes to visual content in communications. A 2014 study of more than 72,000 Facebook […]

Free Tip Sheet! How to Grow Your Brand With Social Listening

The key to success no longer has to do with who you know – now, it’s all about who you […]

5 New Social Media Tools That You Should Know About

If there is one thing that is constant about social media platforms (besides their URLs), it is that they change […]

3 Valuable Lessons From the B2B Marketing Forum

For B2B marketers, the struggle is real. Presenting our products in a fun and sexy way sometimes doesn’t come as easily […]

Kickstart Social Listening With Answers to 4 Key Questions

With the potential to generate leads, convert critics to customers and spark innovation, social listening is a powerful tool for […]

Introducing New Cision PR Edition Upgrades!

Cision PR Edition is new and improved with upgrades to help you better engage with influencers. Learn about the new features and how they can help you!

How to Beat the Competition by ‘Spying’ on Social Media

Social media has become a centerpiece for brands’ reputations. Customer service departments have had to shift their strategies, while HR […]

Seeking an Influencer? Consider These 3 Factors.

Influencers play a key role in marketing your content to the masses. Learn which three factors you should keep in mind when choosing who to work with.

Video: All Hands on Deck During a Crisis

Storm clouds are brewing on your brand’s horizon. Only 40 percent of brands have a go-to plan for when crisis […]

5 PR Skills That Never Go Out of Style & Refresher Tips for Each

Students have gone back to school, but they aren’t the only ones with homework to do. New technology continues to […]

How to Keep the Press Interested in Your Press Releases

Hoping to get the media interested in your brand's news? Keep these three things in mind before distributing your next press release.

Once Upon a Time…3 Keys to Good PR Storytelling

In today’s digital age, there are two key ways to find success for both brands or individuals: remember to be […]

3 Keys to Building a Strong Enterprise-Level Social Strategy

To be effective on social media, your organization needs help from all departments. Find out how you can make everyone work together for social success!

Why You Should Network More to Get Press for Your Business

You want journalists to write about your business. You’ve pitched countless journalists, but nobody’s biting. You’re ready to give up […]

How Statistics Can Improve Your Social Media Strategy

In a recent Wall Street Journal article (“What Celebrities Can Teach Companies About Social Media” published on October 14, 2015), “experts” […]

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