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Nov 25, 2015
5 Must-Have Types of Content Marketing
When you think of content marketing, you probably think of blog posts. But they’re just one of the many types […]
Nov 24, 2015
How to Pitch Social Influencers
The new year will bring a new PR challenge: justifying why you should use social influencers and native content. Jeff Barrett provides an influencer marketing blueprint.
Nov 24, 2015
4 Examples of Fair Use Debates in the Digital World
The line between copyright and fair use is even blurrier after last month’s court ruling. Stay on top of recent discussions and lawsuits involving these laws.
Nov 23, 2015
5 Reasons Email Is Key for Communication in 2016
While social platforms may get all the attention, email is still a valuable tool. Find out why you should implement email communication into your PR strategy!
Nov 23, 2015
Be the Signal, Not the Noise on Social Media
At his webinar, Ian Greenleigh discussed how to gain media coverage from the side door: using social media. Learn three ways to engage with and pitch reporters.
Nov 21, 2015
4 Steps to Forging a Long-Lasting Influencer Relationship
Your brand can easily lose its influencer if you don't maintain communication after the initial ask. Follow these 4 steps to ensure a long-lasting relationship.
Nov 20, 2015
#SMWChicago Recaps: Social Intelligence, Evolving Media & More
Social Media Week 2015 concluded just as it started – with tons of great information and ideas. Throughout the week, […]
Nov 20, 2015
#SMWChicago: ‘If Content Is King, Then Context Is Emperor’
At Social Media Week Chicago, Marc Landsberg discussed the importance of a strong content strategy. Find out how to drive success for your brand with content.
Nov 19, 2015
5 Tips for Getting Into Live Streaming
The ability to transmit and receive live video over the Internet is not a new concept. Live streaming video games […]
Nov 19, 2015
3 Steps to Involve Influencers in Your Crisis Plan
Crises hit brands every day, but only 40 percent are prepared. Learn why and how your brand should include influencers in your crisis communication plan.
Nov 18, 2015
The Latest & Greatest Social Media & Marketing Tools
It’s exciting to see so many tools to help us be better at social media and content marketing, though it […]
Nov 18, 2015
#SMWChicago: Trending Topics From Days 1 & 2
Social Media Week 2015 kicked off bright and early on Monday, November 16 across three cities: Chicago, Mumbai and Santiago. […]
Nov 17, 2015
Infographic: Become Informed on Copyright Compliance
How often do you share other's content? Protect your brand from legal trouble by staying informed on copyright laws with our latest infographic.
Nov 16, 2015
10 Ideas to Simplify Your PR
You may not know Max Martin, but you probably have heard many of the songs that he has produced: Kelly […]
Nov 16, 2015
5 Tips for Vetting Influencers: Survivor Style
Before you reach out to an influencer, make sure they're right for your brand. Follow these tips to better analyze the data you gather on their reach and impact.
