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Music Journalists Pay Tribute to David Bowie on Twitter

A compilation of David Bowie tributes on Twitter

Free Tip Sheet! Earning Media Coverage in the Digital World

Over 198 million people run ad blockers, which means your messages aren't reaching your audience. Stay top of mind by learning 71 ways to earn media coverage!

What Kept Social Buzzing During the State of the Union?

After seven years and countless political battles President Barack Obama still manages to turn out a crowd. Obama’s 2016 State […]

6 Steps for Driving Sales Through Content

Sales is an important goal for most marketers' content strategy. Learn how Joe Pulizzi's six-step business model will set you up for content marketing success.

The Top 20 #SOTU Social Influencers on Twitter

President Barack Obama’s 2016 State of the Union address generated close to 1.4 million tweets, with about a million of […]

4 Things PR Pros Should Do in 2016

Don't worry; it's not too late to make resolutions. Think of yourself like a brand and apply these four ideas to your list to move forward in your PR career.

The Top 50 #GoldenGlobes Social Influencers on Twitter

What a night! Leo took home the award for best actor, Rocky got a standing ovation, Taraji P. Henson celebrated […]

8 New Twitter Features for 2016

Twitter's growth slowed down in 2015, causing it to make a few changes. Check out how these 8 new features will affect PR and communication professionals.

Ditch These 3 Social Pitching Tips Immediately

Need to reach out to a reporter on social? Review your approach to ensure you're abiding by proper pitching etiquette. To start, avoid making these 3 mistakes.

The Fantastic Four of Fair Use

The Fantastic Four succeed because they work together. They each have unique talents and personalities. Left to their own devices, […]

What Are Your Social Media Marketing Resolutions for 2016?

I’m big on setting resolutions for my business every January. And no, they’re not vague goals I’ll never achieve like […]

16 Reasons to Start an Email Newsletter in 2016

Stop the presses. The rumors are false. Email is not dead. It’s alive and well in the marketing space. That […]

6 Steps to a Scintillating Social Media Presence

These days a business does not have a choice to not be on social media. The question instead is which […]

5 Expert Strategies to Add to Your Content Marketing Playbook

Content is a lot like football–the ball must keep progressing, otherwise it’s just a bunch of huddles. Consider using these […]

3 Rewards to Reap From Brand Journalism

Gone are the days of pushing your brand’s message to your audience through traditional advertising. Today, consumers want complex, multi-level […]

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