Featured
Mar 1, 2016
The Secrets to Successful Pitches: Q&A With Michael Smart
With more and more people pitching reporters every day, your pitches may be falling under the radar. So how can […]
Feb 29, 2016
How To Make Your PAC Communication Stand Out
As of earlier this month, Congress had an approval rating of just 14 percent. And with the 2016 presidential election […]
Feb 29, 2016
5 Ways to Get Reporters to Respond to Pitches
Ninety-three percent of journalists prefer to receive pitches by email, according to Cision’s State of the Media 2016 Report. But […]
Feb 29, 2016
The Oscars: If The Socialsphere Selected the Winners
What did you think of the 88th Academy Awards ceremony? See what viewers spoke up about on social and which films would have won if social data called the shots.
Feb 26, 2016
How The Washington Post Shifted Gears
How have traditional print newspapers evolved? We turned to 4 major editors for answers at Cision Connects with The Washington Post. See what they had to say!
Feb 26, 2016
PR 101: How to Pitch the Los Angeles Times’ Entertainment Desk
Ahead of Hollywood’s biggest night, here are a few tips on reaching out to entertainment contacts at the Los Angeles Times.
Feb 25, 2016
Behind the Headlines With Ted Meyer
In times of crisis, are you able to think on your feet? A well-thought out communication plan can only take […]
Feb 25, 2016
3 Ways to Improve Content With a Hub-and-Spoke Model
Today’s constant flow of content is creating a problem for Fortune 500 companies. With so many teams and platforms to […]
Feb 24, 2016
Behind the Headlines With Chris Dobson
There are no guarantees that anything will last forever in the PR industry. With so much constant change, if you’re […]
Feb 24, 2016
3 Ways Journalists Use Twitter as a Reporting Tool
Twitter’s stock tumbled after CEO Jack Dorsey reported the company lost $500 million dollars over the last year. Naturally, #RIPTwitter […]
Feb 24, 2016
Apply These 7 Content Tips to Client Communication
There are thousands of articles available online to help you become a better marketing writer or blogger. But the problem […]
Feb 23, 2016
Top 10 Cruz Staffers on Twitter
Engaged social followers are translating into voters, as Cision accurately predicted that both Trump and Bernie Sanders would win the […]
Feb 23, 2016
Behind the Headlines With Jim Hawker
Your PR program won’t succeed if you’re only focused on one area. A combination of paid, earned, shared and owned […]
Feb 23, 2016
3 Ways to Improve Your PAC Communication
If you can’t communicate why your PAC is important, then you won’t be able to convince anyone to join or […]
Feb 23, 2016
Free Tip Sheet! Why Measuring Social’s Impact Matters
Nearly all brands manage a handful of social accounts. But does yours know the outcome of its efforts? Learn all about the importance of measuring social ROI!

