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Taking Your Social Media to the Next Level: 6 Experts Weigh In

You’ve set up a social media monitoring system. You’re updating your social sites daily, if not more frequently. Now you’re […]

Behind the Headlines With Adriana Stan

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, […]

Involve Influencers in Real-Time Events

Want to drive real-time conversations? In order to grab your audience's attention, you must get influencers on board with your brand. Learn how with this post!

How PR Can Help Build An Organic Audience

Taral Patel is PR Executive at PRmention, a digital PR agency for startups. Just the way organic food is good […]

Why Established Social Networks Are (Probably) the Best for PR

Every day, new social networks pop up claiming to be the next big thing. But for communication professionals, sticking with the standards is best. Learn why!

From Cision’s Media Database to NBC’s ‘Today’ Show

“All it took was 10 minutes of using Cision to secure my client a 5 minute, 19 second story on […]

5 Tips for Leveraging Influencers in Real Time

Word travels fast on the Internet, and if you don’t jump on the opportunity to enter a trending conversation, you’ll […]

3 Facebook Features That Benefit the Media

When Facebook first launched, users searched for classmates and dorm room friends. Now, 63 percent of users (up from 47 […]

Infographic: How March Madness Shook Out on Social

Villanova won the NCAA tournament, but which team stole the show on social? Find out who made the most noise with our latest March Madness infographic.

Behind the Headlines With Michael Brito

You aren’t the only one competing for your audience’s attention. They’re bombarded every day with content, advertisements and information. So […]

Buyer Personas: Why Use Them & How to Make the Most of Them

Brand image is of paramount importance to a business. In fact, as all savvy marketers know, more than “what” you […]

4 Mistakes That Keep You From Being a Reporter’s Top Resource

Being quoted by a reporter or blogger is one of the best ways to get media attention with minimal effort. […]

Behind the Headlines With Sara Ghazaii

Communication has shifted, and people are connecting faster and in more ways than ever. If your brand doesn’t keep up, […]

5 Amazing Facts to Know About Facebook Ads

As a content marketer, you spend tremendous time and money to create content – be it brand awareness, thought leadership […]

3 Factors to Measure During a Crisis

When a crisis hits, it’s easy to assume you’re taking on water. But before you start bailing your brand out, […]

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