Featured
Apr 21, 2016
Behind the Headlines With Alan VanderMolen
Reaching your audience with the right message can be a challenge. But for global brands, the right message may not […]
Apr 21, 2016
3 Ways Journalists Use Social
Sending a pitch to a journalist without building rapport in advance almost guarantees rejection. So where should communication professionals go […]
Apr 21, 2016
2016: The Year of the Influencer
Everyone is talking about influencers, but do you really know who these people are and the impact they can have? Get insights from one of Cision's own influencers.
Apr 20, 2016
Behind the Headlines With Glenn Boyet
Authenticity can mean the difference between connecting with your audience and losing them to a competitor. Glenn Boyet, director of […]
Apr 20, 2016
#SMMW16 Mantra: ‘Be More Human’
It was at Mark Schaefer’s closing keynote at Social Media Marketing World on Tuesday, April 19 in San Diego, where […]
Apr 20, 2016
4 Sources to Find the Right Reporters to Pitch
A successful public relations pitch has the potential to elevate your brand in a way advertising simply can’t. When a […]
Apr 19, 2016
Behind the Headlines With Deborah Radman
If you can’t earn your audience’s trust, you won’t earn their business. Trust is the foundation of any relationship, says […]
Apr 19, 2016
10 Takeaways From Social Media Marketing World: Day 1
Bigger and better than ever, Social Media Marketing World 2016 didn’t disappoint on day one. Back-to-back sessions on social media, […]
Apr 19, 2016
Free Tip Sheet! Prove the Value of Your PR Efforts
How much of an impact is public relations truly having on your brand? Learn how to create a measurement strategy that makes sense for your unique goals.
Apr 18, 2016
25 New Facebook Features Released Last Week
A lot of the buzz after Facebook’s recent F8 Conference focused on Messenger “bots,” sensationalizing that feature to the point […]
Apr 18, 2016
Are Trolls Trash Talking Your Brand?
Trolls can get your blood boiling. Will your reaction spark a potential crisis? Here are three questions to ask yourself if a troll trash talks your brand.
Apr 15, 2016
2 Keys to Successful Influencer Marketing: Analytics and Trust
How can your brand succeed in influencer marketing? By establishing trust and utilizing analytics to reach goals! Learn how in this week's InfluencePros podcast.
Apr 14, 2016
Behind the Headlines With Max Borges
There’s no prescribed path to successful public relations. Indeed, sometimes bucking industry trends can yield big results, and an outsider’s view can be […]
Apr 14, 2016
How To Connect With Influencers: Q&A With Stacey Miller and Natalia Dykyj
Digital stars are now even more popular than mainstream celebrities – even Taylor Swift and Bruno Mars, according to a […]
Apr 13, 2016
Behind the Headlines With Josh Culling
There will always be people or organizations that do not like your brand. If your brand isn’t ready to face […]
