Featured
Jun 8, 2016
Keep Your Ear to the Ground: Grow Your Community Through Listening
Last week, I talked about how not listening on social media could seriously jeopardize your business. Now I want to […]
Jun 8, 2016
Governors Ball: Rainy Mess or Major Success?
New York City is home to the sixth largest U.S. music festival. Wondering what caused the most buzz this year? See what Cision found from monitoring the event!
Jun 7, 2016
Behind the Headlines With Aedhmar Hynes
Effective communication is universal. But with so many channels and platforms to choose from, how can you ensure your communication […]
Jun 7, 2016
The Importance of a Social ROI Lifecycle
Your brand is present on a variety of social platforms, but can it prove the impact of its posts and […]
Jun 6, 2016
5 New Instagram Features You Need To Know About
Instagram's new changes will affect the way businesses use the platform. Find out how the latest features will help you improve your social marketing!
Jun 6, 2016
Answering ‘Why Now?’ The Best PR Pitch Is a Timely One
Recently, my team at Communications@Syracuse asked 25 communication professionals for their takes on the most crucial elements of a PR […]
Jun 3, 2016
Indy 500 Brands: The Social Media Champs
Last weekend, Cision monitored media coverage of the Indianapolis 500. Find out which brands took the lead and which ones were left in the dust.
Jun 3, 2016
How to Solve Your Social ROI Puzzle
Practically every brand has a social media presence. So why are 45 percent of marketers unable to demonstrate social’s impact […]
Jun 2, 2016
Behind the Headlines With Eileen Coyne
Your audience receives hundreds of messages every day, but they only take note of a few. Are your brand’s messages […]
Jun 2, 2016
5 Reasons to Focus on Behavioral Data, Not Just Demographics
Data was a hot topic at the 2016 PRSA Strategic Collaboration Conference. Communication professionals and influencers spoke about what data […]
Jun 1, 2016
Behind the Headlines With Susannah Malarkey
Convincing your audience to take action is no easy task. If you don’t share the stories that they want to […]
Jun 1, 2016
Why NOT Listening on Social Media Could Cost You Your Business
If you’ve ever been accused in a relationship of not listening, you know that there are consequences to your inattention. […]
May 31, 2016
Behind the Headlines With Beth Kurth
For health brands, gaining patients’ trust is of utmost importance. But with so much competition for attention, how can you […]
May 31, 2016
Are Social Analytics Right For You?
Finding the edge that puts your business above competitors is a challenge that many companies strive to overcome on a […]
May 31, 2016
6 New Twitter Features You Need to Know About
Twitter recently announced six new features. Find out what the new changes are and how you can use them to become a better social media user.
