social media strategy
Feb 6, 2018
How to Use Social Selling to Build a Positive Brand Message
Social selling is a special art that brings the community of social media to online brands to help build customer […]
Dec 1, 2015
3 Ways to Clean Up Your Social Media Strategy
Is your brand due for a little end-of-year straightening up? Follow these three tips to prepare your social media strategy for the year ahead.
Oct 20, 2015
3 Keys to Building a Strong Enterprise-Level Social Strategy
To be effective on social media, your organization needs help from all departments. Find out how you can make everyone work together for social success!
Oct 19, 2015
How Statistics Can Improve Your Social Media Strategy
In a recent Wall Street Journal article (“What Celebrities Can Teach Companies About Social Media” published on October 14, 2015), “experts” […]
Aug 28, 2015
5 PR Books to Get on Your Radar Now
Cozy, lazy weather is just around the corner and as the leaves start to turn, there’s no better time to […]
Mar 27, 2015
CisionScoop | Rachel Swalin Joins Reader’s Digest
Rachel Swalin has joined Reader’s Digest as the associate producer of content marketing. She previously worked as an editorial assistant at Health.com, […]
Nov 7, 2013
Social media strategies for 2014
Well, it is that time of year again. Everyone is making predictions about 2014 – specifically, about the key social […]
Nov 5, 2012
A Social Media Strategy to Keep You Sane
If you’re a new social media manager or have recently acquired social duties as part of your role, you know […]
Jul 20, 2012
PR News Roundup 7/20/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Feb 17, 2012
PR News Roundup 2/17/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past week! […]
Feb 15, 2012
Top Media Outlets Discuss Pinterest Strategy
It’s no secret that Pinterest is popular. Back in October, I wrote an article for CisionNavigator which discussed the site […]
Dec 2, 2011
The Nine Qualities of a Great PR Pro
Not all PR Pros are created equal.
Many people claim to be great at PR, but not everyone truly is. Genuinely talented PR pros have a few specific qualities that the average pro doesn’t. They know what stories to pitch, their press releases are top notch and they have media connections to spare.
Read on to learn about some of the characteristics that can make the difference between a PR rep and a PR pro.
Nov 30, 2011
5 Tips to get started in social media for your business
As social media matures, more businesses are looking to social networks as a way to engage with and understand their […]
Oct 6, 2011
Social Media Strategy 101 From a Very “Likeable” Person
Strategy can be a scary word to small businesses–especially social media strategy. What platforms should you be on? Where should […]
Oct 29, 2010
The Digital Personal Branding and Reputation Management Gold Rush: Staking Your Claim!
This post was written by Kevin McFall, Vice President of Global Business Development for Cision. It’s the first in a two-part series about personal […]
