public relations
Aug 12, 2011
PR News Roundup 8/12/11: 5 PR Blog Posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s […]
Aug 11, 2011
3 SEO Blogs to follow
For those of us in marketing and PR, keeping up on the latest in search engine optimization isn’t easy. Even […]
Aug 3, 2011
Media Coverage Made Simple
6 quick steps guided by magazine media relations expert Rebecca Bredholt, a veteran of our Vocus media research center. We […]
Aug 3, 2011
How Vocus Helped a Bail Bonds Company Build a Brand
For years, says Eric Granof, Chief Marketing Officer of AIA, bail agents have fought an uphill battle. Although they assist clients who are in trouble with the law, they’re not always depicted as a helping hand. With a little help from Vocus, though, Eric and AIA are changing things. Now, they’ve built the industry’s first national brand, ExpertBail. Here’s how.
Aug 2, 2011
Five Experts. 6000 Of You. Now It’s On-Demand, Anytime and Free!
To the 6000+ people who attended Reach. Influence. Repeat, enjoyed the expert presentations, took part in the QA sessions and set the social networks abuzz as you joined the conversation: thank you. We’re now making the whole event accessible on demand, free, for the next six months. Even if you didn’t attend, you can get five expert online tutorials in online marketing and PR, absolutely free. Here’s how.
Jul 25, 2011
Users Conference Attendees: We’re Signing Up for Thursday’s Rerun
For most, the Vocus Virtual Conference on July 28th is a first chance to learn how to earn your business more reach and influence from Peter Shankman, Lee Odden, Gini Dietrich, Adam Singer and Valeria Maltoni. For some, it’s a second chance. Several attendees from June’s Users Conference (where we taped the sessions you’ll see) just couldn’t get enough, and registered again.
Jul 25, 2011
PR News Roundup 7/25/11: 5 PR Blog Posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]
Jul 22, 2011
Links We Love: Friday, July 22nd
It’s been so hot on the east coast lately, we thought we’d share some cool PR and marketing articles with you. This week: a collection of top social media studies, millennial marketing tips from MTV, creating content calendars, a ten-tip checklist for succeeding in PR, and Lee Odden on the similarities between social media and a skateboard half-pipe. Enjoy!
Jul 22, 2011
Rethinking the definition of media placement
You get a mention in a national magazine. You get a half page write-up in a local newspaper. You get […]
Jul 19, 2011
Vocus Media Research Team: Radio and Apps In, News Bureaus Out
One thing that puts Vocus ahead of the game is our large media research team. They’re the experts who build and maintain our industry-leading media database of journalists, outlets and opportunities as well as our State of the Media report, an in-depth look at the statistics, trends and developments that shape the media industry. This month, they released their six-month Q2 Update. Here's an overview of what they found and what it means.
Jul 18, 2011
6 Reasons the Press Release is NOT Dead
Cheryl Lawson is the founder of Party Aficionado, a leading social marketing firm. Cheryl helps companies develop social marketing strategies […]
Jul 15, 2011
A Stop/Start/Continue Plan for Content, Search & Social Media
Whenever I am making major changes in my life or work, I always look at things in terms of a […]
Jul 14, 2011
I’m Writing This Because I’m Spreading Awesome
At our Users Conference last month, UnMarketing’s Scott Stratten made the point that the way to really make people care about your blog—and to make them spread your message—is to post something awesome. So what’s awesome? It’s a tricky question, but we found three blog posts that feature it.
Jul 14, 2011
Twitter #Fails: Lessons in PR from Social Media Disasters
Twitter is a powerful tool for brands and individuals with a message and a means to get it to their […]
Jul 13, 2011
Summer PRWeb Picks: Pirates, Penguins and Extra Pickles.
We’ve got an eclectic mixture of news releases we love this month. From burgers to beds, though, each one of […]
