public relations
Jun 23, 2009
Social media skills are universal for public relations & journalism
Mashable’s 10 ways J-schools are teaching social media are important lessons for PR pros, too Vadim Lavrusik wrote a great […]
Jun 15, 2009
3 great ways to network with other PR professionals
Who you know might just teach you what you know We’ve all heard the battle cry of networkers (all together […]
May 28, 2009
Crisis Communications Planning in a BtoB World
Unsure of how to approach crisis communications for your B2B company? Or do you think the B2B world is immune to the crises faced by consumer companies? Here’s how to ensure your company isn’t caught without a plan.
May 5, 2009
5 great ways for PR pros to utilize an expert
Plus: Huffington Post’s Media Editor discusses how your expert can become a HuffPost blogger You represent a product, service or brand with […]
Apr 23, 2009
Understanding analysts & industry research firms
Gartner and IDC offer best practices for working with analyst firms Media relations. Crisis communications. Community relations. Internal communications. Investor relations. […]
Apr 2, 2009
Web Sites a PR Professional Should Check Every Day
Website recommendations for PR professionals.
Mar 13, 2009
Online crisis communications: Beware of the dark site, young Skywalker
Is there a universal solution to preparing for crises on the Web? Earlier this week I moderated a panel on […]
Feb 13, 2009
If you had to pay for Twitter, what would you expect in return?
Premium accounts have the potential to make Twitter more useful for PR professionals As I pointed out earlier this week, […]
Feb 5, 2009
Social media is a virtual Rolodex for journalists and media relations people
Finding sources is easier than ever when almost everyone you know is connected to you online. On Friday, a friend […]
Feb 2, 2009
Eight can’t-miss media relations conferences for 2009
The latest & greatest events in public relations, marketing and media We constantly hear about new conferences that promise practical […]
Jan 20, 2009
Will Twitter be the platform that unites journalists and PR pros?
Media relations professionals and journalists can enjoy an authentic and mutually beneficial interaction on Twitter – but will they? The media […]
Jan 9, 2009
Tech terms every media relations professional should know
Can I use my RSS reader to keep an eye on The Long Tail of social media? And what is open source, […]
Jan 8, 2009
Tying CSR with Reputation Management
Corporate social responsibility (CSR) activities can pack more punch if they are welded to a disciplined reputation management system that addresses corporate vulnerabilities and opportunities.
Dec 5, 2008
To blog? Or not to blog?
Cision Blog talks to Fusion PR’s Bob Geller about the dual role of blogger and media relations professional During the […]
Nov 20, 2008
What does the Digital TV Transition mean for media relations professionals?
Exploring the implications of the DTV Transition We’ve all seen the commercials: On February 17th, all full-power TV stations in […]