public relations

PR News Roundup 11/11/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]

Five Reasons Why PR Pros Matter, No Matter What

Let’s face it: people make assumptions, and public relations helps quell assumptions made about you and your business. For instance, because of the famous Jaws film franchise most of us see sharks as vicious, stop-at-nothing man-eaters. In reality, roller coasters, hot dogs and lightning kill more people every year. If only sharks had realized the value of hiring a good PR team.

PR News Roundup 11/4/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web last week! Here’s […]

#VocusChat Recap: Shonali Burke on Listening in Social Media

For this week's fun, educational dose of #Vocuschat, we chatted with Shonali Burke, PR and social media strategist and author of the Waxing UnLyrical blog. Our discussion focused on listening in social media and the important of subtext: listening not only what is said openly, but also what is not being said, or said 'between the lines'. It was a very lively discussion and Shonali had plenty of great ideas to share. Here are some key takeaways that she shared with us...

Pinning for PR

Pinterest offers place to share ideas, products

Client Story #6: PitchEngine, the tool you didn’t know you needed

Last Friday, Cision introduced Social Publish, integrating PitchEngine’s social publishing tool into our campaign management platform. This week, we’d like […]

PR News Roundup 10/14/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

The Game Changer for Small Business is Finally Here

Social media monitoring of Twitter and Facebook? Check. Integration and posting to social media platforms from the suite? Check. Help […]

Client Story #4: PitchEngine, the tool you didn’t know you needed

Over the last 4 weeks, We’ve posted Q&A with some of PitchEngine’s most loyal clients in hopes of showing our […]

Paid, earned, owned media: An interview with Gini Dietrich

You’ve probably been hearing how social media is bringing about a change to the PR and marketing world. If you […]

Top Ten Books to Help PR Pros

Reading and learning is one of the simplest and best ways to grow as a practitioner in any field – especially as a PR Pro. With ever evolving ways to engage and attract target audiences, there too are new books outlining best practices and how-to tips. Here are our picks for 10 books a PR pro shouldn’t live without!

PR News Roundup 9/30/11: 5 PR Blog posts You May Have Missed

It’s time for my weekly round-up of the best blog posts I have seen around the web this week! Here’s the […]

#VocusChat Recap: @DBreakenridge Covers Digital PR and Marketing

Vocus owes a huge thank you to Deirdre Breakenridge who was our wonderful guest on #VocusChat yesterday. She provided such incredible insight and we have all the highlights right here.

Client Story #3: PitchEngine, the tool you didn’t know you needed

Over the last few weeks, I’ve posted Q&A with some of PitchEngine’s most loyal clients in hopes of showing our […]

Vocus #TwitterChat this Wed: Talk Digital PR with Deirdre Breakenridge

This Wednesday, September 28th, Vocus will be hosting its latest #vocuschat and I’m super-excited to say that this week’s guest is PR veteran Deirdre Breakenridge. Deirdre is CEO of Pure Performance Communications as well as a renowned speaker and the author of PR 2.0 and Putting the Public Back in Public Relations. As social media continues to reshape PR, she says, the ‘public’ element of public relations is more important than ever.

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