public relations

Vine for PR

The user-friendliness of Vine had early users experimenting with videos of their pets and dance moves, but brands quickly saw the potential for it as a new creative promotional tool.

Fashion Meets Technology Meets Your New PR Dreams

This is a guest post from Anna Marevska, print manager at Cision. Fashion month officially kicked off last week with […]

Eight Media Pitching Don’ts (And Eight Do This Insteads)

Media pitching is crucial for marketers in any business, whether big and small. However, pitching the media can sometimes be like a real life version of The Hunger Games, where multiple pitfalls and enemies stand in the way of the coverage and publicity your brand needs to thrive.

Public Speaking: The Lesser-Known Role of a PR Pro

This guest post is by Gina Joseph, social media community manager at Cision. My background is in journalism and I’ve […]

The State of Chicago Media

PRSA Chicago hosts panel discussion from three local journalists on the state of Chicago media.

PR & Marketing Wins, Moves and Other News

This is a guest post from Sam George, intern on Cision’s social media team. Here is our roundup of new talent, […]

How to Get Free Publicity

Online news releases are a great way to get the attention of the media and generate publicity. However, you should […]

Take Advantage of the Gamification Wave

This post is by Gina Joseph, social media community manager at Cision. Engagement—it’s the holy grail for marketers, PR pros […]

Attend the Marketing and PR Conference of the Year, Free.

Every year our parent company, Vocus holds a marketing and PR conference chock-full of sessions from thought leaders like Peter […]

PR & Marketing Wins, Moves and other News

This is a guest post from Sam George, intern on Cision’s social media team. Here is our roundup of new talent, […]

Remembering: Dan Edelman (1920-2013)

  This post is by Fay Shapiro, publisher of CommPRO.biz, where a version of this originally published. You always knew […]

Reddit: Where Brands must “Earn” Media

Reddit could be considered the Wild West of social media sites for PR practitioners and marketers.  Compared to others, Reddit […]

2013 Marketing Calendar: The Top 20 Holidays to Plan Ahead For

When planning your marketing, knowing what lies ahead is half the battle. To help your publicity and social media schedule really shine in 2013, here’s our list of the top 20 U.S. holidays to plan ahead for this year.

Near Field Communication: Technology Trend Prediction for 2013

This is a guest post from Murewa Olubela, a recent public relations and creative writing graduate from the University of […]

The HARO Limelight Series (HLS)-Shannon Choe, Source

Welcome to the HARO Limelight Series (HLS), where we will highlight either a reporter or source who has had success(es) […]

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