public relations
Oct 10, 2014
The Wild Future of PR
What's the future of PR? At Vocus and Cision's Future of PR conference representatives from Airbnb, Cisco and Orange Silicon Valley weigh in...and showed what steps they're taking to prepare for it.
Oct 9, 2014
How to Use Real-Time PR to Generate Conversions and Sales
Real-time PR has the potential to generate more than just buzz. It can make a bottom-line impact. See how major brands used the tactic during the Olympics and after Downton Abbey to drive conversions and sales.
Oct 8, 2014
Embracing Change
This is a guest post by Heather Whaling, president of Geben Communication. As humans, change is happening all around us every day–but […]
Oct 7, 2014
Does Technology Make Us Tin Men?
Technology is vital in PR, but you can't "set it and forget it." You need to connect with people and PR technology can help you do that. Get Brian Solis' tips for how to connect with people and see the role tech plays.
Oct 6, 2014
PR Is for People and Relationships
The beloved and dynamic duo, best-selling author Brian Solis and illustrator Hugh MacLeod of (Gapingvoid), are back in action with […]
Oct 2, 2014
What If PR Stood for People and Relationships? Insights from Brian Solis!
Does PR really stand for public relations? It actually stands for a whole lot more. See the top 16 quotes from Brian Solis' ebook “What If PR Stood for People and Relationships?” and get it for free!
Oct 1, 2014
5 Ways PR Has Changed Since 1999…and Why Now’s Better
How much has PR changed since the turn of the century? More than enough for most PR professionals. See five of the biggest changes PR has seen and why those changes actually are better for today's PR pros.
Sep 24, 2014
Public Relations Isn’t Media Relations. So What Is It?
The days where media relations was PR's primary responsibility are over. So what is PR? Well, PR is made up of media relations and four other responsibilities. See what encompasses modern day PR.
Sep 19, 2014
Measure Your Work!
Now that AMEC Measurement Week is over, it’s time to put everything we learned into practice! Measuring your PR efforts […]
Sep 16, 2014
U2 Demands Relevancy, Pisses Off Millions
Apple and U2 managed to irritate millions of people by forcing them to download the band's latest album. Will that move diminish U2's brand? Geoff Livingston has the answer. Check it out!
Sep 15, 2014
Get Ready to Measure!
This week, September 15-19, is AMEC Measurement Week! Are you ready to measure your PR? According to Vocus CEO Peter […]
Sep 15, 2014
7 Things to Consider When Budgeting Your PR Dollars
Do all of your tactics and tools benefit your bottom line? Before spending another dollar, consider these seven questions that will help you better allocate your resources for your PR budgeting.
Sep 8, 2014
How to Turn Your Event into a PR Generator
Events create tons of awareness, but they have the potential for more. Instead of a one-time buzz producer, see how to turn your event into a PR generating machine by creating content before, during and after it takes place.
Sep 4, 2014
Office Redesign: Q&A with Monika Dixon Public Relations
Last week I had the opportunity to sit down with publicist and entrepreneur Monika Dixon, to talk about her recent […]
Sep 4, 2014
PR News | Angela Megrey Joins BLAZE PR
BLAZE PR has hired Angela Megrey as vice president of social media and marketing. Megrey most recently served as senior […]
