public relations
Dec 4, 2014
6 Ways to Build Long-Term Influencer Relationships
It’s getting harder and harder to get attention these days. We’re all inundated by marketing messages, social updates, email and […]
Dec 1, 2014
5 Ways to Generate Buzz During the Holidays
Generating buzz during the countdown to the holidays is no easy feat. But you, dear PR professional, can do it. […]
Dec 1, 2014
25 Time Management Tools for PR Professionals
I recently re-read Laura Vanderkam’s book 168 Hours: You Have More Time Than You Think. The synopsis of the book […]
Nov 27, 2014
10 Reasons We Give Thanks This Year
Terra Dankowski, Gina Joseph and Adrienne Sheares contributed to this post. The best part of Thanksgiving (Yes, even better than […]
Nov 26, 2014
7 Things PR Pros Should Be Thankful For
This time of year, I like to reflect on those things that I’m grateful for. To that end, let’s look […]
Nov 25, 2014
Flipboard: The “Next Big Thing” for Public Relations
Are you using Flipboard yet? You should be. The digital social magazine app aggregates content from across the web and […]
Nov 24, 2014
11 Tips to Manage Your PR Career
PR is a rough business. PR is misunderstood and undervalued (unless there is a crisis when it is deified and […]
Nov 20, 2014
Persuasion: 6 Principles That Power PR Success
What’s the difference between success and failure? More often than not, it’s the ability to persuade. In public relations, persuasion […]
Nov 19, 2014
10 Last-Minute Holiday PR & Marketing Ideas
Did you put off your holiday communications plan, thinking you still had plenty of time to deal with it in […]
Nov 13, 2014
PR Is Facing Challenges, But They’re NOT Insurmountable!
Does the public relations industry face challenges? In a word, yes. Why? In part, because public perception of the role […]
Nov 11, 2014
Surviving Dangerous Personalities
When the social media revolution first impacted corporate communications, personality became the trademark of “hip” brands. Several years later, you […]
Nov 5, 2014
Content Conversations with Jay Baer: The Evolution of PR to Real-Time Engagement
Welcome to the first edition of our Content Conversations video series with Jay Baer! Throughout this series, Jay (president of […]
Oct 24, 2014
Hemp PR Launches
Mark Goldman and Ryan McCormick have launched Hemp Public Relations. This PR firm specializes in marketing and reputation management for the […]
Oct 20, 2014
Prepare Your PR for the Holidays
Pumpkin spice is in the air, which can only mean one thing: the holidays are coming. For those of us […]
Oct 14, 2014
Do You Build Value or Add Noise? Insights from Brian Solis
Your content may get reads, but does it actually make an impact? Altimeter Group's Brian Solis reveals his secret to stand out content: empathy. See how you can better understand your audience and meet their needs.
