public relations
May 5, 2015
#InnovateNow With Gini Dietrich: Add Risk to PR for Success
The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. New ways to accurately measure and […]
May 4, 2015
Enter Cision’s #InnovateNow Hashtag Sweepstakes
When Cision and Vocus combined, we promised to innovate both the public relations and social media marketing space. The launch […]
May 4, 2015
Announcing Cision Social Edition and Cision PR Edition!
We’re excited to realize the next step in our ongoing mission to innovate the content marketing, social and PR spaces […]
Apr 29, 2015
Dissecting Publicity’s Impact on Pharma Companies
Pharma falls into that unenviable category of, ‘we love to hate them.’ These are companies making life saving and pain […]
Apr 28, 2015
Motion PR Adds and Promotes From Within
Motion PR has added one executive and promoted several other staffers to account executive positions. Edelman’s Wheatley Marshall has joined and […]
Apr 28, 2015
What’s the One Thing?
PR has always been in the business of writing, sharing and promoting messages. Rightfully so. The message is the bulk […]
Apr 17, 2015
Asking for a Raise? 4 Tips for PR Pros
A former colleague once warned me not to ask for a raise during our firm’s end-of-year review cycle. “They’ll never […]
Apr 10, 2015
3 Reasons to Build a Niche Community
Finding the right influencers to advocate for your brand and building long-lasting relationships takes time and patience. But it doesn’t […]
Apr 1, 2015
Why You Need an Online Newsroom
You put so much effort into writing press releases and pitching the media, so why wouldn’t you take the extra […]
Mar 27, 2015
6 Signs You Work in PR
A few years ago, my employer hosted a career day for high school students interested in working in PR. “If […]
Mar 18, 2015
How to Ride a News Trend Wave With Your Press Release
Running dry on press release topics? Look for inspiration in today’s headlines. You can get ideas for your press releases […]
Mar 15, 2015
3 Media Trends the PR Industry Should Embrace
For our newest findings, check out the State of the Media 2016 Report! Last year proved to be a transitional […]
Mar 13, 2015
PR Professionals: Always the Bridesmaid, Never the Bride
Let’s play a game that I like to call “Business Executive or Bride?” I’ll describe an outlandish request, and you […]
Mar 8, 2015
3 Tips for Launching a Hyperlocal PR Campaign
Social media has shown us that there’s power in niche and hyperlocal communities. A person doesn’t have to be a […]
Feb 10, 2015
3 Ways to Integrate Your PR & Marketing
People of a certain age may remember the classic Reese’s Peanut Butter Cup commercials — “You got your peanut butter […]
