multimedia
Feb 11, 2011
To be sexy, or not to be sexy in PR, marketing and advertising?
(Photo: Flickr Creative Commons – free-stock) I’ve heard it a million times before: “one of my biggest challenges in PR […]
Jan 27, 2011
The staircase to online visibility
(Flickr Creative Commons: randysonofrobert) Here is a simple, 9 point online visibility strategy. Online visibility starts with knowing who your […]
Jan 14, 2011
Making Infographics Work for Small Business
Need images for your business webpage or press release but don’t have a web designer? We did a study which […]
Nov 17, 2010
Marketers can’t resist big brown puppy dog eyes
In order to connect with their audience, some advertisers use humor, others use startling facts, and others still use images or themes that might elicit an emotional response. When asked about a few images often used in advertising to elicit a reaction from viewers, two in five Americans (41%) say that given the options of "a puppy", "a baby", "a sweet old lady" and "a sweet old man", a puppy is most likely to tug at their heart-strings when they see it in a commercial.
Jul 17, 2009
Content Creators: producing great multimedia content
Big Teeth Social Media and Marketing Dude Daniel Hindin offers advice on multimedia PR is becoming more and more about creating […]