May 13, 2014
Why the Trade Press Should Worry About LinkedIn
As a whole, trade publications have fared better than others, but things will get harder thanks to LinkedIn. See why LinkedIn has turned into a threat to niche publications and why that benefits marketers.
May 7, 2014
Cheat Sheet: How to Use LinkedIn for Marketing and PR
This post is an excerpt from our free ‘Social Media Marketing and PR Cheat Sheets‘ guide. LinkedIn is where professionals […]
Aug 1, 2013
Leverage LinkedIn to Benefit Your Brand
An active brand presence on LinkedIn is important for every business—especially those serving the B2B market. In addition to your company […]
May 14, 2013
Tell-All Tuesday: More Blogging, LinkedIn and SEO Questions Answered
Last Thursday, Gina and I hosted a free 30-minute webinar, “You Asked, We’ll Answer—Your Top PR and Social Media Questions” and […]
Apr 24, 2013
How to Optimize Your News for Different Social Networks
Don’t use a one-size-fits-all approach when sharing company news on social media. The different features and formats of each social […]
Mar 13, 2013
How Can I Get the Job? Be Strategic on LinkedIn
This guest post is by Sam George, intern at Cision. LinkedIn has become a must. Not only do you need […]
Aug 3, 2012
PRWeb is #1 for Social Media and Blogs
This is a guest post from Brendon O’Donovan, Product Marketing Manager at Vocus. I have a morning routine: alarm goes […]
Mar 5, 2012
The Social Media Zoo
With new social networks seemingly popping up daily, the social landscape can feel a little bit like a zoo. Where […]
Mar 2, 2012
Use Facebook To Pick Your Seatmate On Your Next 5 Hour Flight!
Sound intriguing? Well KLM Royal Dutch Airlines has announced a new program for passengers letting them upload information from social […]
Feb 3, 2012
PR News Roundup 2/3/12: 5 PR Blog posts You May Have Missed
It’s time for my weekly round-up of the best blog posts I have seen around the web this past […]
Dec 7, 2011
5 Star Award Winning PR Groups on LinkedIn
As you likely already know, LinkedIn is a social networking site catered towards those in the business community. People are […]
Dec 6, 2011
8 Tips to manage social media for your business
Social media is an easy, affordable and great way to connect and engage with your customers, but wading into the […]
Oct 13, 2011
Why Social Media Is Like a Marriage and 5 Other Great Social Media Tips
If you don’t think lifetime value for your biz can be achieved from social media, think again. Social media prodigy […]
Jul 28, 2011
Social media & gender: the impact of female-dominated usage
Over the last couple of weeks, I’ve noticed a lot of chatter about gender as it relates to Social Media […]
Jul 15, 2011
A Stop/Start/Continue Plan for Content, Search & Social Media
Whenever I am making major changes in my life or work, I always look at things in terms of a […]