Holiday Marketing

4 Ways to Align Your Content Marketing with Your Holiday Promotions

Don't forget to include content marketing in your holiday communications to-do list. Here’s how to tie content and promotions together in time for Black Friday.

Pitching Kit: Cision’s 2016 Holiday Gift Guide PR Kit

Now is the time to begin pitching your holiday story. Inform your pitches by following these lead time and deadlines from some of the biggest lifestyle magazines and newspapers.

Vocus Questions: Mark Schaefer on Holiday Social Media Marketing

Are you making a list of holiday social media tactics and checking it twice? If not, don’t fret; Vocus is here to help. Check out what Mark Schaefer, a marketing consultant, social media expert, and author of The Tao of Twitter, has to say about effective holiday social media marketing.