audience
Feb 8, 2018
10 Steps: How to Take Your Blog Audience From Fling to Long-Term Relationship
The blogging game can look a lot like dating. But, once you find your confidence and a formula that works, the relationship with your blog audience can quickly move from infatuation to true love.
Apr 13, 2017
How Your News Release Can Help the Media Do Their Job
Companies have a story to tell, and the media needs to tell a story. Here's how to help the media tell a better story.
Feb 18, 2016
How to Really, Really Get to Know Your Audience
What's one secret to successful marketing? Understanding your audience. Learn how to get to know who they are, what they like and where they spend time online.
May 27, 2014
PR: Your Secret Weapon to Increasing Sales Leads
PR is valuable for generating awareness, but it can fulfill other roles. PR is key to influencing audience behaviors, making […]
Apr 28, 2014
Content Marketing – Keep ‘Em Coming Back for More
Can you remember the last time a company grabbed your attention with a catchy product jingle or an ad with […]
Feb 12, 2014
Key things to consider for aspiring bloggers
Recently I was asked for some advice about setting up a blog; not so much the technical aspects of it, […]
Aug 1, 2013
Leverage LinkedIn to Benefit Your Brand
An active brand presence on LinkedIn is important for every business—especially those serving the B2B market. In addition to your company […]
Mar 20, 2013
Four Steps to Optimize Your Marketing Videos
If you’ve used our online news release distribution service before, you know that you can embed YouTube videos right into […]
Feb 12, 2013
Free Webinar: A Mobile Marketing Crash Course with Shel Holtz and Vocus
Mobile devices generate more than 1/3 of all web page views. Is your business missing out? Shel Holtz will help […]
Dec 17, 2012
Writing Great Press Release Headlines
As the first thing readers see, your headline needs to work hard to grab attention. Make sure you get it […]
Dec 3, 2012
3 Things You Shouldn’t Include in Your Press Release
Press releases are a valuable tool that can be used in a variety of mediums – on your website, in […]
Jun 13, 2012
Is Your PR And Social Media Headed For Failure?
If you’re like the majority of marketers today, you haven’t quite gotten a handle on your PR and social media, […]
Feb 7, 2012
The Journey of an Online Press Release
Online press releases have marathon-ready legs when it comes to reaching the far corners of the internet. Incorporating the right […]
Dec 14, 2011
Color Me Interested – How Color Can Affect Your Online Press Releases
Throughout the years, scientists have learned how humans are influenced by subtle elements in their environment. This includes connections to […]
