Media Research
Jan 26, 2009
The future of newspapers: point, counterpoint
This post is written by Cision guest bloggers Ruth McFarland and Nicole Duhoski. Ruth is the Senior Vice President of […]
Jan 22, 2009
Top 100 Social Media & Internet Marketing Bloggers
Hardly a week goes by that I don’t discover an insightful blog post about social media or Internet marketing written […]
Jan 21, 2009
Where my ladies at? Not working in the media…
Media research reveals that the editorial workforce is dominated by men My fellow CisionBlog blogger Jay Krall recently conducted a […]
Jan 20, 2009
Will Twitter be the platform that unites journalists and PR pros?
Media relations professionals and journalists can enjoy an authentic and mutually beneficial interaction on Twitter – but will they? The media […]
Jan 15, 2009
No time for social media? Indifference could leave you in the cold…
Tough times call for extra effort The wind chill factor was -27°F as I pulled a third layer over my […]
Jan 13, 2009
Pitching journalists in other countries requires special sensitivity, but the same rules apply
If you’ve ever spent time pitching story ideas to journalists in other countries, you probably know how important it is […]
Jan 9, 2009
Tech terms every media relations professional should know
Can I use my RSS reader to keep an eye on The Long Tail of social media? And what is open source, […]
Jan 6, 2009
Top 10 Newspaper Blog Networks
Despite the newspaper industry’s gloom, its blogs are thriving In a quiet coda to a rough year for the newspaper […]
Dec 22, 2008
How using Web traffic for media monitoring could evolve in 2009
The challenges of counting heads to measure your online presence By Jay Krall Web metrics have long been crucial to […]
Dec 17, 2008
Writing press releases for the Web: make it clear, keep it brief
Last week at SES Chicago, a search marketing trade show, Tim Ash had a group of about 30 people crowded […]
Dec 15, 2008
The media landscape is changing. Who can media relations people trust to track all of the changes?
Social media provides a plethora of places to find out about media changes – are they all accurate? There are […]
Dec 5, 2008
To blog? Or not to blog?
Cision Blog talks to Fusion PR’s Bob Geller about the dual role of blogger and media relations professional During the […]
Nov 25, 2008
Is there a right way to promote your mentions on Digg?
Only as part of a larger mix of compelling content The social news site Digg has come a long way […]
Nov 20, 2008
What does the Digital TV Transition mean for media relations professionals?
Exploring the implications of the DTV Transition We’ve all seen the commercials: On February 17th, all full-power TV stations in […]
Nov 6, 2008
Pitching interactive features
Into uncharted territory Planning a social media strategy for a media relations campaign can seem like such an epic task, […]
