Media Research

How the Associated Press Fights Fake News on Facebook…and Everywhere Else

The AP is working to debunk misinformation on Facebook. Here's how they fight fake news.

Create a Content Hub that Drives PR Results

To get the most mileage out of your PR content, it’s important to create a content hub that’s been strategically planned. Here's how to do it.

New Research Provides Independent PR Firm Benchmarks

The Independent PR Survey checks the pulse on the current state of the PR business. Here's what public relations professionals had to say.

Why Brands Must Personalize the PR Experience

What if by personalizing the experience for a specific writer you could increase the conversion rate of your communications efforts?

3 Listening Lessons for Marketers

Insights from today's Forrester Consumer Marketing Conference include three listening lessons from leaders at Adobe, Forrester and Cision.

Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Top editors, thought leaders and a Fortune 500 digital brand innovator gathered at Cision to discuss their insights and recommendations.

How the Latest Release of the Cision Communications Cloud™ Helps PR Pros

The latest release of the Cision Communications Cloud™ is designed to help PR pros better target influencers, craft multichannel campaigns and attribute the value of their earned media.

Infographic: How to Target and Engage Journalists

Brand leaders must refine their focus and better target their outreach to influencers if they expect better results with their earned media campaigns.

Infographic: Key 2016 Events That Shaped the Media Industry

The Cision 2017 State of the Media timeline infographic includes some of the major events and announcements that shaped the current state of the media.

Solving the Challenge of Targeting the Right Media and Influencers

In order to help communicators transition to a purpose-driven tool, we’ve built a new guide: Five Truths of Modern Media Targeting. This guide outlines the five challenges communicators face, our recommended approach to that challenge and the tech recipe in which communicators can use to execute.

Jennette Smith Out at Crain’s Detroit Business

Jennette Smith has left her role as editor at Crain's Detroit Business.

Staff Updates at The Florida Times-Union

Frank Denton will step down as editor at large for The Florida Times-Union on Jan. 1, 2017.

David Brown Joins ABC Television Network

Recently retired Dallas police chief, David Brown will join ABC Television Network on Jan. 1, 2017.

Matt Vella and Siobhan O’Connor Upped at TIME

Matt Vella and Siobhan O'Connor have been promoted to executive editor roles at TIME.

5 Things to Research Before Pitching Freelancers

Before you hit send on that next pitch, here are four pieces of research you need to find and pitch the right freelancers for your brand's story.

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