Media Research

2011 predictions: new platforms and traces of engagement

It’s the beginning of the year and that means everyone is making resolutions, coming up with predictions and trying to […]

2011 predictions: hyperlocal, broadcast & digital education

It’s the beginning of the year and that means everyone is making resolutions, coming up with predictions and trying to […]

Top 5 Cision Blog stories of 2010

With the holidays upon us, we wanted to pull out some highlights of our most popular stories in 2010 and […]

Cision’s WheretoPitch: an SEO-focused view toward media research

The task of determining which journalists and bloggers may find a particular announcement relevant has long entailed a variety of […]

Under the Influence Webinar Q&A

Last week I presented Under the Influence, a free Cision Webinar, with Vice President of Media Research for North America, […]

Each week, Facebook users double the time spent watching TV’s biggest event

Citi analyst Mark Mahaney generated some buzz awhile back when he published a research note commenting that in August, for […]

Web 3.0: Where will technology take public relations next?

This post was written by Brett Safron,  Senior Vice President of Business Development for Cision. The dust has settled, leads […]

Three reasons why RSS remains a vital tool for PR and marketing pros

If you’re among the 89 percent of Internet users who didn’t use an RSS reader even at their adoption peak […]

A Bedbug Outbreak in Social Media

This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]

Chatting with Josh Bernoff, Co-Author of Empowered

This post was written by Brett Safron,  Senior Vice President of Business Development for Cision. The days are long gone […]

Incorporating new metrics into PR measurement

For some public relations professionals looking to demonstrate return on investment to their clients, the wide range of new metrics […]

How much do PR professionals and journalists need each other?

Urban legend will tell you that journalists and PR professionals have a contentious, you-need-me-more-than-I-need-you relationship. For all the horror stories […]

Newspaper Ad Pricing Remains Aggressive

This is a guest post from Ryo Yamaguchi, Media Researcher at Cision. The question of advertising pricing strategies in the […]

How Forbes is just like Oprah: magazine staffers required to pen blogs

When Forbes announced earlier this week that it would require all its reporters to pen blogs in addition to their […]

E-readers, mobile apps, and iPads, oh my! ABC modifies circulation reports

This is a guest post from Rachel Farrell, Senior Manager, Print and Online Media. Last week  the Audit Bureau of […]

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