Media Research
Jan 5, 2011
2011 predictions: new platforms and traces of engagement
It’s the beginning of the year and that means everyone is making resolutions, coming up with predictions and trying to […]
Jan 4, 2011
2011 predictions: hyperlocal, broadcast & digital education
It’s the beginning of the year and that means everyone is making resolutions, coming up with predictions and trying to […]
Dec 21, 2010
Top 5 Cision Blog stories of 2010
With the holidays upon us, we wanted to pull out some highlights of our most popular stories in 2010 and […]
Nov 23, 2010
Cision’s WheretoPitch: an SEO-focused view toward media research
The task of determining which journalists and bloggers may find a particular announcement relevant has long entailed a variety of […]
Nov 15, 2010
Under the Influence Webinar Q&A
Last week I presented Under the Influence, a free Cision Webinar, with Vice President of Media Research for North America, […]
Oct 28, 2010
Each week, Facebook users double the time spent watching TV’s biggest event
Citi analyst Mark Mahaney generated some buzz awhile back when he published a research note commenting that in August, for […]
Oct 27, 2010
Web 3.0: Where will technology take public relations next?
This post was written by Brett Safron, Senior Vice President of Business Development for Cision. The dust has settled, leads […]
Sep 20, 2010
Three reasons why RSS remains a vital tool for PR and marketing pros
If you’re among the 89 percent of Internet users who didn’t use an RSS reader even at their adoption peak […]
Sep 16, 2010
A Bedbug Outbreak in Social Media
This post was written by Phil Kam, Cision Analysis’ director of new services who is integrating social media analysis into […]
Sep 15, 2010
Chatting with Josh Bernoff, Co-Author of Empowered
This post was written by Brett Safron, Senior Vice President of Business Development for Cision. The days are long gone […]
Sep 2, 2010
Incorporating new metrics into PR measurement
For some public relations professionals looking to demonstrate return on investment to their clients, the wide range of new metrics […]
Aug 26, 2010
How much do PR professionals and journalists need each other?
Urban legend will tell you that journalists and PR professionals have a contentious, you-need-me-more-than-I-need-you relationship. For all the horror stories […]
Aug 16, 2010
Newspaper Ad Pricing Remains Aggressive
This is a guest post from Ryo Yamaguchi, Media Researcher at Cision. The question of advertising pricing strategies in the […]
Aug 5, 2010
How Forbes is just like Oprah: magazine staffers required to pen blogs
When Forbes announced earlier this week that it would require all its reporters to pen blogs in addition to their […]
Aug 2, 2010
E-readers, mobile apps, and iPads, oh my! ABC modifies circulation reports
This is a guest post from Rachel Farrell, Senior Manager, Print and Online Media. Last week the Audit Bureau of […]