Best Practices
Sep 22, 2016
4 Ways to Win Over Skeptical Consumers
Today's consumers are empowered and keeping companies honest. If you want to win over skeptics before they turn into cynics, here’s what you need to do.
Sep 21, 2016
Where to Focus Your Marketing Efforts If You Only Have 5 Hours a Week
Marketing a business doesn't have to be time-consuming. If you know where to focus your energy, you can handle essential marketing tactics in five hours a week.
Sep 16, 2016
Pitching Ultimate Wedding Magazine: Q&A with Editor Tina Reading
We sat down with digital wedding magazine editor Tina Reading for tips on pitching the magazine.
Sep 16, 2016
The Secret to Creating Shareable Stories
Is creating buzz for your business on your to-do list? If you don't mind putting in the work with these 4 tips, your brand's story can be seen and shared!
Sep 15, 2016
5 Offline Marketing Tactics That Boost Social Media Engagement
Moment marketing, which creates a real-time connection between offline and online media, is gaining momentum. Learn how to use it in your social media strategy.
Sep 14, 2016
Prove Your Communications’ Value With AMEC’s Integrated Evaluation Framework [Webinar]
Learn how AMEC's new Integrated Evaluation Framework can offer your communications strategy a clear, focused process to quantify impact.
Sep 13, 2016
4 Tips for Acing Your Professional Headshot
What does your professional headshot say about you and your brand? These tips will ensure yours says you’re someone people can trust with their business.
Sep 12, 2016
How To Use Hashtags More Effectively in 2016
Your audience doesn't use hashtags as often as you think; when they do, it's for specific situations. Learn how to hashtags better for content discovery.
Sep 9, 2016
4 Essential Elements of a Standout Press Release
If you’re not formatting your press release in a way that appeals to your audience, you’ll fail to gain their attention. Here are four parts each one needs.
Sep 9, 2016
Pitching Tips for Education Coverage
September is here, and the advent of another school season is the focus for thousands of editors and reporters covering the nation’s education system, from elementary schools to universities.
Sep 8, 2016
The Relationships You Must Commit to for Content Marketing Success
A theme during day 1 of #CMWorld was the role relationships play in content marketing success. Commit yourself to building these 5 key relationships.
Sep 7, 2016
Back to School: 4 Resources to Brush Up on Marketing
With the kids back in school, learning is in the air. Even if you have no intention of sitting in […]
Sep 6, 2016
5 Social Customer Service Best Practices
Recently. Twitter introduced a feature that allows customers to send you direct messages directly from your site. Late last year, Facebook […]
Sep 2, 2016
Pitching Regional Interest Blogs: Tips from In a DC Minute
Al and Scott of In a DC Minute have cultivated a healthy fan base with their suggestions for and reviews of things to do, eat, drink and more in - you guessed it - Washington, D.C.
Sep 2, 2016
5 More Foolproof Tips for Hosting Winning Webinars
Looking to improve your webinars? Get more tips from our very own Marissa Jambrone. In this post, she discusses what to keep in mind during and after a webinar.