Best Practices
Feb 11, 2014
Four Rules for Telling an Effective Video Story
Video content is a crucial part of your brand’s strategy. In addition to the search benefits (YouTube is the world’s […]
Feb 10, 2014
Recognize equal rights for women in March
When: March 8 What: The Affordable Care Act and the debate over minimum wage have highlighted discussions about how these […]
Feb 10, 2014
8 Ways to Engage Reporters and 5 Ways to Annoy Them
How can you engage reporters? Several journalists and bloggers reveal the secrets for how marketers and PR pros can build relationships with reporters without annoying them.
Feb 7, 2014
Snatch the Media Spotlight in a Social World
Social media and traditional media continue to converge, according to Vocus’ “State of the Media Report 2014”, giving marketing and […]
Feb 6, 2014
Business Guide to Valentine’s Day
Valentine’s Day is barely a week away. Maybe you’ve been pitching 15 percent-off online purchases or negotiated a deal with […]
Feb 6, 2014
‘Brand Love’ Is in the Air!
Do people trust brands or politicians more? There's a growing trust between consumers and the brands they engage with each day. This has led to an expectation of social action by brands.
Feb 5, 2014
10 Effective Ways to Enhance Email Marketing Campaigns
Are you aware of the significance of email marketing campaigns for brand promotion in today’s competitive market? A well-planned email […]
Feb 5, 2014
On the Go: Sprint to Mobile Marketing Success
Today’s fast-paced world is fueled by mobile device access. Your customers (and you!) are always connected and perpetually on the […]
Feb 5, 2014
Demand Success and Get the Most Event ROI Possible
Gearing up for a conference? Use these six tactics for before, during and after conferences to drive event ROI to new heights.
Feb 4, 2014
Facebook Paper App: Yay or Nay?
Facebook has been hinting at something new for a while and lucky for us (social media managers that is), it’s […]
Feb 3, 2014
Donate blood and recognize the contributions of the American Red Cross in March
When: March What: Blood drives are a common occurrence, but it is easy to forget the organization that spearheads blood […]
Jan 31, 2014
Epic Super Bowl Leaves Social Media Audiences in the Balance
Seahawks or Broncos? See which team and players fans are rooting for based on social buzz and sentiment analyzed by the Vocus PR Suite.
Jan 30, 2014
SnapChat for Marketing: How Your Business Can Benefit
Wondering what the next social media craze is or looking for new ways to ramp up your social media strategy? […]
Jan 30, 2014
How Long Does It Take to Write a Press Release?
It's time to write a press release, but do you have enough time to make it awesome? These guidelines help you plan for the time investment needed to create an online news release that gets results.
Jan 28, 2014
How to Use Trending Topics for Social Media Success
Last week, Facebook introduced “Trending Topics,” this new feature shows users what topics and content other people are talking about […]
