Best Practices

Using social media data to improve a service or product launch

How much does it cost to launch a new product or service? Marketing expenditures alone can run into the millions […]

Find Your Inner Freak for Marketing Success With Chris Brogan

The new business era belongs to those who rebel against the traditional cubicle and 9-5. Unlock your inner marketing freak with advice from Demand Success speaker Chris Brogan.

Recap: Beyond Social Listening at the Marketo Marketing Nation Summit 2014

It’s clear that marketers are still focusing on real-time engagement and listening. This is why the “Going Beyond Social Listening […]

Get more for your money with Facebook’s new ad redesign

You may have noticed that Facebook’s been making headlines lately with all of their redesigns. While you’ve been preoccupied with […]

Change the World and Strengthen Your Corporate Brand

Today’s consumers are more socially conscious. They choose brands that work to make the world a better place. Cause marketing goes […]

Be more aware of where those sneezes are coming from in May

When: May What: When spring and summer roll around, people often spend more time outdoors. They soak up the sun, […]

Autism Society of NC: Vocus Helps Bring Unprecedented Reform!

The Autism Society of NC used the Vocus Marketing Suite's email to urge action among constituents and lawmakers. What happened next was unprecedented. The NC legislature voted on and passed autism insurance reform!

How-To: Enterprise Social Media Marketing

You need to be on social media. Social media gurus keep telling us it’s the premier marketing and CRM platform. […]

How to Win Friends and Influence Journalists—With Social Media

Social media rocked PR, changing how we communicate with reporters. Combine an understanding of social media with practical relationship building to win friends and influence journalists.

Social Media Savviness Quiz – Answer 10 Questions and Get Tips for Improving Your Social Programs – Instantly!

How do your social media efforts compare to other companies? Do you have a plan to up-level your strategies in […]

Social Media Marketing Strategies for Small Businesses

As a small business owner, especially in this economy, you’re probably struggling with limitations like financial resources, a lack of […]

7 Tips for Communicating in a Dot Complicated World

Technology and social media can make life more efficient or more complicated. Randi Zuckerberg will show how to untangle the two at Demand Success. Can't wait until June? See seven of Randi's communication tips.

Marketing’s Move to Predictive Social Analytics at the Social Media World Forum (#SMWF)

Looking back at the Social Media World Forum (#SMWF) in London, it’s clear that real-time engagement and listening were a […]

Get connected in May

When: May 17 What: While Internet access is a crucial part of economic and educational growth, only 31 percent of […]

Attract New Customers With Stand Out Social Media

It’s no secret that social media is the perfect tool to connect, communicate and engage with customers. The real challenge […]

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