Best Practices

Demand Success in a Post: Highlights from Day 2 of #Demand14

Demand Success sadly came to an end, but now we get the exciting opportunity to implement what we learned in our professional lives. Refresh your memory with this recap of each of day two’s sessions.

Demand Success in a Post: Highlights from Day 1 of #Demand14

Want to revisit your favorite Demand Success moments? Catch the highlights from day one of #Demand14, including presentations by Randi Zuckerberg, Laura Ries and Adrian Grenier.

How to Survive a Social Media Crisis

It's not a matter of if for businesses, but when will a social media crisis arise. From how to listen, react and withstand, these tips will help you handle a social media crisis and help it blow over as quickly as possible.

The Perfect News Release Angle Is Trending Now

Coming up with topics for a news release can be difficult...if you don't know where to look for inspiration. Learn to identify trends, find news stories and create news that make strong, effective news releases.

The Art and ROI of Listening

Yesterday, Visible sponsored a webinar alongside Social Media Today, “The Art and ROI of Listening: Turning Your Platform into a […]

Medicare turns 49 in July

When: July 30 What: The projected growth of the U.S. population presents a range of challenges, including the health of […]

Q&A with Scrappulous Founders Phil Bellini and Eric O’Connor

I have had countless conversations with friends in recent years about different ideas for simplifying life through the use of […]

Data mining & engineering, part 2

In last week’s post, I covered a bit on articulating a problem in data mining and feature engineering. This week, […]

5 Tips for Writing Standout Press Releases

Want to deliver more marketing results? Integrating press releases into your marketing mix can help immensely...if the press releases are used correctly. Maximize press release effectiveness with these five tips.

Social Communications: It’s Walk, Not Just Talk

You create and curate great social content and interact with customers. But is it just talk or do you have the walk, too? See what it means to walk the walk when it comes to social communications.

Be safe and courteous when using your cell phone in July

When: July What: Twenty years ago, the idea of pulling out your cell phone to look for directions or check […]

PR: Your Secret Weapon to Increasing Sales Leads

PR is valuable for generating awareness, but it can fulfill other roles. PR is key to influencing audience behaviors, making […]

Podcast – Viralheat & Deutsche Telekom on the impact of Predictive Social Analytics

Viralheat CEO, Jeff Revoy, together with CMO of Deutsche Telekom HBS, Paul Sebastian, were invited onto the podcast, ‘The Social […]

Measuring Communications with Social Media Data

All marketers are involved in communications at some level.  It is the nature of our business – whether it means […]

Cheat Sheet: Vine for PR and Marketing

This post is an excerpt from our free ‘Social Media Marketing and PR Cheat Sheets‘ guide. Vine is the home […]

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