Best Practices
Jul 24, 2014
Instagram for PR: 4 Campaigns to Spark Your Imagination!
Do your public relations campaigns target Millennials and Gen Nexters? Then you need to include Instagram in your PR strategies. Customize your strategy based on the successes of four top brands.
Jul 24, 2014
Top the Charts! 5 Insights for How to Do Social PR
When it comes to social PR, pop stars are rocking it. Fortunately for you, some of their tactics can apply to businesses like yours. Take your social PR to the top of the charts with five insights from pop stars.
Jul 23, 2014
Selling Social Media to the C-Suite
As you might expect, I’m pretty passionate about social media. I personally believe that Twitter is the most important thing to […]
Jul 23, 2014
Holiday Gift Guide Pitching Season is Upon Us
Holiday gift guides are the most coveted real estate of media coverage, and summer is the time to get ready […]
Jul 23, 2014
Turn Pitches Into Publicity With 4 Journalists’ Tips
When it comes to getting a reporter's attention, many PR folks find it near impossible to stand out. Four reporters share their secrets for how to create standout pitches that are likely to deliver publicity.
Jul 22, 2014
5 Tools for Social Media Management
Last year we talked about the top 7 social media sites for business and why your business should use them. […]
Jul 22, 2014
3 Tips for Resting and Relaxing Your Way to Success
What's the quickest way to success? Instead of burning the candle at both ends, PR pros and marketers should spend more time resting and relaxing. Here are three tips to help you do that in an always-connected world.
Jul 22, 2014
6 Tools for Generating News
You have to manage relationships, identify pitching opportunities and make sure that social doesn’t run amok. Wish you could do more in less time? Try these six tools that top PR pros use to maximize their efficiency.
Jul 21, 2014
6 Places to Find Buried Treasure (ROI) on Social Media
How many times have you been told how difficult (if not impossible) it is to find a positive Return on […]
Jul 21, 2014
How to Win Big With Social Media
Communications professionals are always looking to take home the big win when launching social media campaigns. Big wins are rarely […]
Jul 21, 2014
Learn more about dog ownership and care in September
When: September What: See Spot run. See Spot jump. Watch Spot: make sure he doesn’t jump over the fence while […]
Jul 21, 2014
Measure Your PR Campaigns and Drive Bottom Line Results
Do you measure your PR efforts? If not, you're missing out on the ability to analyze and optimize. Follow these six steps to easily measure your PR efforts and show how valuable your work is to decision makers.
Jul 18, 2014
Social Media Engagement – Joining The Conversation Without Being Creepy
Every day, millions of conversations take place on social media networks referencing brands, products and services. These conversations represent a […]
Jul 18, 2014
Find the right holiday gift guide for your story
Before Black Friday was a glimmer in Thanksgiving’s eye, PR and marketing professionals have been pitching their products and services […]
Jul 17, 2014
Why Content Research Needs PR
This is a guest post by Ashley Sherman, Director of Digital Media Relations at Relevance. PR professionals offer a wide variety […]