Best Practices

10 Pro Tips for Instagram

Instagram can provide myriad benefits to your brand...if you know how to use it. Get 10 Instagram PR and marketing tips from the industry's top minds.

6 Ways to Get More Instagram Followers for Your Business

A recent bug gave some Instagram accounts as many as 100,000 new followers. While the issue has been resolved, it […]

5 Pitching Tips for Holiday Gift Guide Success

In PR, Christmas comes in July, and gearing up for a successful holiday gift guide season is essential for running […]

5 Ways to Get More Blog Reads With Social Media

Marketing is more than the sum of its parts. While each component of your marketing strategy (email, PR, social media, […]

6 Pro Tips to Create Bigger Buzz for Your Business

If you believe that superior products and services are the ones that generate the most “buzz,” think again. According to […]

Speak Up: Identify Influential Ideas to Make Your Mark

In 2013, users sent 500 million tweets and uploaded 100 hours of video to YouTube each day. Statistics like these […]

How to Become Your Brand’s Professional Photographer on Instagram

Last week, Instagram’s much-anticipated makeover continued. Now, both iOS and Android app users can upload larger, more beautiful pictures. Without […]

5 Ways to Tell a Brand Story With Instagram

Instagram is the fastest growing social network, but how can you use it for your brand? Use these five tips to tell a better brand story on Instagram.

Infographic: Ace Your Media Interview With This Checklist

What happens when you have to get in front of colleagues to present a project? Some get sweaty palms or […]

How Tweetchats Boost Your Brand

Looking for a way to stand out as a thought leader, connect with leads and develop strong partnerships? A Tweetchat might be the tool for you. See how it can help!

15 Expert Tips to Build a Stronger Professional Network

What do great networkers know that you don't? And how can you leverage these tips to build stronger professional networks? Check out these 15 tips from networking experts.

3 Lessons From the A-Team in Crisis Communication Planning

“I love it when a plan comes together,” says Hannibal. But his plans seem last minute, thrown-together responses to crises. […]

3 Steps to Creating an Instagram Contest

Hosting an Instagram contest is an effective way to build buzz around your brand and increase awareness for your services. […]

Promoted Pins: Five Tips for Pinterest Campaign Success

Pinterest has evolved far beyond a place to find the perfect wedding dress, and the most delicious gazpacho recipe or […]

Watch Your Tone! 5 Tips for Creating Compelling Audio & Video Content

You have scant seconds to capture an audience’s attention. It’s one thing to “hook” them with a clever headline. But […]

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