Best Practices
Aug 28, 2015
5 PR Books to Get on Your Radar Now
Cozy, lazy weather is just around the corner and as the leaves start to turn, there’s no better time to […]
Aug 28, 2015
How to Create a Best-Laid Crisis Communication Plan
The best-laid plans can go sideways. But that doesn’t mean you shouldn’t make them, particularly when it comes to crisis […]
Aug 27, 2015
The PR Pro’s Guide to Podcasting
In May, Jamie Turner of 60 Second Marketer stood at the front of a conference room at Social Shake-Up 2015 promising […]
Aug 27, 2015
How Instagram Is Becoming a PR Powerhouse
Instagram is changing. Its latest updates to the Search and Explore functions are turning the social network into an easy-to-navigate […]
Aug 25, 2015
Should You Hire Someone to Manage Your Social Media?
You know you need a presence on social media, and you’ve done your best to update your profiles regularly… but […]
Aug 24, 2015
3 Things Everyone Should Know About Online Reviews
Recently, the Atlantic ran an article describing how the TSA and IRS are integrating Yelp reviews into their workflow. From […]
Aug 24, 2015
Social Media ROI: What You’re Doing Wrong
To understand social media's value, you need to know the reasons behind what you do and how to interpret results. Get six pieces of advice from Gary Vaynerchuk.
Aug 22, 2015
How to Distribute & Promote Your Podcast
Podcasting has slowly but steadily become more popular. Five years ago, podcasts had approximately 25 million unique monthly listeners. Now, […]
Aug 20, 2015
5 Questions You Need to Answer Before Publishing a Press Release
As you walk through the steps of publishing a press release through an online distribution platform, you’re going to need […]
Aug 19, 2015
5 Tips to Reel Viewers in With Streaming Video
Streaming, or live, video is the hot new tool in PR and marketing, but what does it take to be […]
Aug 18, 2015
Free Tip Sheet! Podcasting Best Practices for PR Pros
With one-fifth of Americans listening each month, it's clear podcasting is valuable to your brand. Get started on yours today with the latest best practices!
Aug 17, 2015
5 Things Everyone Should Know About Pinterest
Pinterest is powerful...if you know how to use it. Here are five things about Pinterest that may inspire you to use Pinterest as a communication tool.
Aug 15, 2015
Which Tools Should You Choose for Podcasting Success?
Podcasting has garnered a lot of attention lately and for good reason. With smartphones, particularly the iPhone, it is easy […]
Aug 13, 2015
How to Use Instagram to Tell Your Brand’s Story
With an engagement rate 15 times that of Facebook, Instagram is a necessity in social media marketing strategies. However, marketing […]
Aug 12, 2015
How to Handle a Negative Tweet About Your Brand
If you’re paying attention to what’s being said about your brand on Twitter, you’re staying on top of both the […]
