Best Practices
Sep 28, 2015
3 Ways to Improve Your Content With the Right Tools
The Internet is overloaded with content. Every day, marketers are throwing more and more content into the mix, saturating the […]
Sep 26, 2015
5 Mistakes to Avoid When Writing a Press Release
PR professionals have seen their go-to tools and tactics change, especially over the past few years. Gone are the days […]
Sep 24, 2015
How to Target Millennial Travelers Seeking More Than a Destination
Millennial travelers see travel as a way to establish their independence. Find out how to target these solo travelers through their top three concerns!
Sep 24, 2015
Back to PR Basics: The Press Release
The press release in public relations is a titan, a bulwark, a cornerstone—even today, in the digital age. The release […]
Sep 23, 2015
20 PR Measurements Beyond Impressions & AVEs for Sales Value
Kate Finley is the founder and CEO of Belle Communications, a digital marketing and public relations agency specializing in PR, social media […]
Sep 23, 2015
How to Win Awards & Accolades to Generate PR
When it comes to getting the attention of the media for your company, there’s absolutely nothing wrong with tooting your […]
Sep 22, 2015
Community Management: Quit Herding Cats
If media relations is an arm of public relations, community management is another. Publicity and press coverage are great, essential […]
Sep 21, 2015
5 Best Practices to Automate or Outsource Your Social Media
For some people, the thought that you might outsource your social media is blasphemous. After all, social media is an […]
Sep 19, 2015
3 Ways to Target the Right Reporters & Influencers
Want to extend your brand’s reach and engage with new members of your target audience? Third-party validation from reporters, journalists […]
Sep 18, 2015
5 Steps for Live Streaming Video Success
In March, live video streaming apps Meerkat and Periscope launched, shifting the PR and marketing world yet again. With Cisco […]
Sep 17, 2015
#HAROConnects With Chicago Tribune: Top 10 Pitching Tips
On Tuesday, HARO (Help A Reporter Out) hosted a Q&A panel at the Cision headquarters in Chicago that featured three […]
Sep 17, 2015
Free White Paper! How Strong Is Your PR Foundation?
Technologies will always change, but basic PR skills remain constant. Strengthen your foundation, refresh on industry best practices and drive results with Cision's new PR Starter Kit!
Sep 16, 2015
5 Problems the Right Content Marketing Tools Can Solve
Content marketers run into problems constantly. But with the right tool, you can solve your problem easily. Find out how tools can solve five common problems!
Sep 16, 2015
4 PR Myths Every Business Needs to Know Ain’t True
It’s a shame what people believe about public relations simply because of myths that are perpetuated by others. Don’t be […]
Sep 15, 2015
The ‘Diet Coke & Mentos’ Mastermind Reveals 4 Keys to Viral Videos
Video will help your brand's content stand out, but is there anything you can do to create a viral smash? Take lessons from the man behind the Mentos and Diet Coke phenomenon.
