Best Practices
Oct 17, 2015
3 Ways to Turn Employees Into Brand Advocates
Don't restrict employees from using social media at work! Instead, leverage employees to build organic brand advocates and showcase your company culture.
Oct 15, 2015
Are You Really Listening on Social Media?
Simply “being” on social media isn’t always enough. Sure, you can attract followers and engage with them, but if you’re […]
Oct 13, 2015
5 Audiences You Need to Listen to on Social Media
Social media listening can drive success for your brand. Find out how to listen to customers, competitors, influencers and more in Cision's new Listen e-book!
Oct 10, 2015
3 Types of Customers Brands Should Listen to on Social Media
Your customers are speaking up on social media, but are you listening? See who you should pay attention to and how to respond to build better relationships.
Oct 9, 2015
3 Reasons Retirees Are Ready to Travel
What do retirees look for when planning an upcoming trip? Customize your messaging with insights into the factors that entice retirees to explore the world.
Oct 8, 2015
5 Brands Share What’s Working in Social Media Marketing
Marketers appreciate hearing from other marketer’s success. We learn from other marketers, even when their examples are from a different […]
Oct 7, 2015
5 Questions Your Pitch Should Answer to Make a Journalist’s Life Easier
If you want to increase the odds of getting a journalist to write about your company’s news, you’ve got to […]
Oct 5, 2015
What to Include in Your Email Pitch
More journalists are using social media, but email remains their preferred method of communication. Include these three key pieces of information in your pitch.
Oct 3, 2015
3 Tips for Pitching Reporters and Influencers
Pitching is like a science project. Each pitch is an experiment. What you mix and match together can either blow […]
Oct 1, 2015
How to Appeal to Traveling Families With Diverse Needs
The family vacation has a long tradition in the U.S. but it has morphed from simply loading the kids in […]
Oct 1, 2015
Media & Influencer Lists, Saved by the Bell Style
I only have vague memories of “Saved by the Bell,” but I remember the stereotypes: the rebel, the cheerleader, the […]
Sep 30, 2015
Free Report! The Keys to Building a Successful Social Media Team
Drive traffic. Improve engagement. Gain followers. These are all great goals for your social media campaign, but without the right […]
Sep 29, 2015
MTs, Priority Newsfeed & Messaging. Oh My! The Latest Changes to Social Media
It seems like as soon as we get used to one change in social media, there’s already another one. And […]
Sep 29, 2015
Free Tip Sheet! Help Yourself Out with These Pitching Practices
Are you a member of Help A Reporter Out and in need of pitching advice? Follow these tips and tricks to get your pitches used by members of the media!
Sep 28, 2015
5 Perspectives About the Benefits of Influencer Marketing
In a recent AdAge profile, Laundry Service CEO Jason Stein describes the huge opportunity that influencers offer to marketers, communications […]
