Best Practices
Feb 12, 2016
5 Tips for Pitching Oriana Schwindt from the International Business Times
Oriana Schwindt is a TV reporter for International Business Times and has been with the publication since 2015. She covers […]
Feb 12, 2016
3 Ways to Contribute to Your Brand’s Social Strategy
Is your brand struggling to keep up with its audiences on social? Learn how to get all departments involved when building out your social strategy.
Feb 11, 2016
How to Use Your Company’s Culture to Get Media Coverage
Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. In […]
Feb 11, 2016
3 Benefits of Integrating Your Enterprise Social Strategy
Social media dominates the communication landscape. In fact, 98 percent of Fortune 500 companies rely on social media. Despite their […]
Feb 10, 2016
6 Tips for Creating Shareable, Loveable Content
Ever feel like you’re publishing blog content to an empty theater? It can be frustrating when you don’t get clicks, […]
Feb 8, 2016
10 Tips to Optimize Your LinkedIn Profile
LinkedIn is a very straightforward social utility. But are you doing all you can to optimize your profile? Follow these 10 tips to get more out of your account!
Feb 5, 2016
Pitching Tips from a Food & Lifestyle Blogger
Getting paid to write about food and lifestyle topics may sound like a dream job, but for scores of bloggers, […]
Feb 4, 2016
3 Steps to Implement a Hub-and-Spoke Model
Content marketing has evolved, but only 38 percent of B2C marketers consider their strategy to be effective in boosting the […]
Feb 3, 2016
If Twitter Removes Character Limit, How Will Marketers Benefit?
There’s a lot of buzz around Twitter right now. Rumors are circulating that the social media site will lift the […]
Feb 2, 2016
3 Reasons Why Your Social Strategy Is Failing
More consumers are using social than ever and Fortune 500 companies have taken note. In fact, as of 2015, almost […]
Feb 1, 2016
10 Facebook Features That Businesses Should Use More Often
Facebook will release a bunch of new features in 2016, but there are a few existing ones that are underutilized. Check out how to leverage these 10 legacy features!
Jan 30, 2016
4 Methods for Securing Media Coverage
How can you increase your changes of getting media coverage? Follow these tips on pitching reporters using the contact methods and media they prefer!
Jan 29, 2016
4 Tips on Pitching U.S. News & World Report’s Devon Thorsby
U.S. News & World Report real estate reporter, Devon Thorsby, gives PR professionals tips on pitching, pet peeves and what story ideas make it in the publication.
Jan 28, 2016
4 Brands Running Successful Brand Journalism Programs
Your audience is looking for stories, and the ones that resonate with them will generate leads and drive results for […]
Jan 28, 2016
Free White Paper! 4 Key Components of a Winning Enterprise Social Strategy
For enterprise businesses, building a successful social strategy is a challenge. Learn how to build a strategy that involves all departments and drives ROI.
