Best Practices
Feb 27, 2012
Conquer the diabetes threat in April
When: April What: Diabetes is a prevalent health condition in the United States, affecting millions of Americans each year. According […]
Feb 27, 2012
PR and Social Media Intervention – Things You Need To Know
You may have noticed the signs before now, perhaps your pitches haven’t resulted in stories, your online press releases have […]
Feb 24, 2012
P.R.ove Yourself Webinar Wrap-Up: Angela Answers Your Questions
Last week, 1,000+ PR pros attended our P.R.ove Yourself webinar, hosted by MeasurementMatch.com founder Angela Jeffrey. The hour-long presentation taught the audience Angela's easy eight-step process for measuring their PR results to get proper recognition for their campaigns. The presentation (now available on demand here) also provoked a lively Q&A session in which we didn't have time to answer everybody's questions - so here's Angela with the answers to the outstanding queries.
Feb 24, 2012
Links We Love: February 24th
Friday has arrived and we’ve compiled a list of our top five reads from the past week. This week’s roundup includes a mobile marketing lesson in taking advantage of boredom, an infographic on how to keep your hard-earned online customers, a simple solution to bloggers block, some leadership mistakes to learn from and a list of things NOT to do in your next job interview. Check it out!
Feb 23, 2012
Shankman’s Brand In 60 Seconds, Pt. 5: Better Engagement!!
Are you posting on social media just to hear your own voice? Stop, says Peter Shankman, our Small Business Evangelist. No one likes to be talked at: customers want to be asked questions and join two-way conversations.
Here’s Peter’s one-minute guide to better engagement, in Part 5 of our Brand in 60 Seconds online marketing series.
Feb 23, 2012
The Myth of Bad Publicity
We’re in a new world of media and publicity. The old rules simply don’t apply. As the music industry learned […]
Feb 23, 2012
Women’s Purchasing Intent & Behavior – What We Found Out When We Explored “What She Said” in the Social Sphere
Earlier this week, we had the pleasure of meeting and hanging out with Jason Falls, CEO of Social Media Explorer […]
Feb 22, 2012
GUEST POST: Social Networks – Are You Better Defined by Who You Know or What You Like? The Personal Graph vs the Interest Graph.
To anticipate where social networks are going you need to look at how people use them and what drivers keep […]
Feb 22, 2012
Top 5 Challenges of Social Data Integration, Part 3
Today’s companies understand the importance of listening to their customers and value social media’s role in the listening process. But […]
Feb 21, 2012
How The Presidential Candidates Stack Up on President’s Day
President’s Day has come and gone. Did you enjoy your extra day off and buy that HDTV you didn’t really […]
Feb 21, 2012
Get crafting this March
When: March What: Crafts have always been popular among Americans, and many are still finding the […]
Feb 21, 2012
Surprise! Your iPhone app is stealing your data
People are suddenly starting to realize something…their beloved iPhone apps are stealing their data. They’re outraged, pointing fingers, and the […]
Feb 20, 2012
A Recap of Social Media Explore from Dallas Fort Worth
Last Friday we had the pleasure of sponsoring/attending the first of five Explore events hosted by Social Media Explorer in […]
Feb 18, 2012
The Vocus P.R.ove Yourself! Webinar
Want more recognition for the impact your PR campaigns are making? Yes you do - and you deserve it. It's not always easy to measure PR when it's going well, but there is a way: think like a marketer. We've teamed up with PR measurement expert Angela Jeffery of MeasurementMatch.com to show you how: join us next Wednesday and learn how it's done.
Feb 17, 2012
Top 5 Challenges of Social Data Integration, Part 2
Transforming your company into a Social Enterprise to be as social as your customers are can reap huge rewards. But […]
