Best Practices
Dec 6, 2012
The Dos and Don’ts of Personal Branding
Remember, Your Social Media IS Your Personal Brand The day after Election Day, I heard the most remarkable thing. People […]
Dec 6, 2012
How Co-Branded Employees Can Help Your Business
When your employees build their own ‘personal brands’ on Facebook and Twitter, their output can clash with your business’s marketing goals. However, co-branded employees don’t have to be a liability. Here are some ways to capitalize on employees’ fan bases to help spread your company’s message.
Dec 6, 2012
Five Creative PR Ideas for Launches
According to Forbes, businesses launch a quarter-million new products every year. Upwards of 90% of them fail. That’s a staggering statistic and so we’ve combed through a number of posts and articles to find these five ultra-creative ideas for effective launch campaigns.
Dec 5, 2012
End 2012 Right and Start 2013 Off With a Bang!
With the end of 2012 quickly approaching it’s time to evaluate the year, take inventory, and plan ahead. Like any […]
Dec 5, 2012
Are You Infographic Ready?
In the simplest words possible, an infographic is a picture that gives some information. A few examples of infographics include: […]
Dec 5, 2012
‘D’ is for December release−and Dashboard Only!
At Visible, we are always improving and updating our Visible Intelligence platform. This month’s updates include new engagement capabilities, security […]
Dec 4, 2012
3 Things to Include in Your Press Release That You May Have Forgotten
Want to make sure your carefully crafted press release is as effective as possible? This quick read for today gives […]
Dec 4, 2012
Three Easy Ways to Pitch for Holiday Media Publicity
At the end of the year, everyone has the holidays on their mind - and that includes journalists and bloggers looking to satisfy their readers’ craving for holiday content.
By making your business available and and providing strategic pitches to the media, you can enjoy a marketing gift that keeps giving: media publicity.
Here are three easy but effective approaches.
Dec 4, 2012
Twitter welcomes the Pope
When the Pope joins Twitter, it’s a major event and Twitter history. Pope Benedict XVI is the first Pope to […]
Dec 3, 2012
Donate blood in January
When: January What: By the time January rolls around, the cold weather is in full swing. Temperatures drop and the […]
Dec 3, 2012
3 Things You Shouldn’t Include in Your Press Release
Press releases are a valuable tool that can be used in a variety of mediums – on your website, in […]
Dec 3, 2012
Social Engagement – The Search for Answers
Social sharing and engagement is on the rise as more people integrate social media into their every day routines. Brands […]
Nov 30, 2012
Pitching journalists via social media: yay or nay?
Although social media had given way to new alternative avenues for PR professionals to connect with journalists, many media industry […]
Nov 30, 2012
Ashton Kutcher’s Approach to Community
Is Ashton Kutcher the King of Community? Ashton Kutcher is known for his use of digital media and social platforms. […]
Nov 29, 2012
Top 10 Chrome Extensions for Community Managers
It’s human nature for us to seek out tools that make life easier. Creating the wheel, the telephone, and the […]