Best Practices
Jan 7, 2013
Say no to bullying in February and all year round
When: Feb. 9 What: Although bullying in school is nothing new, technology has brought it into the forefront of people’s […]
Jan 7, 2013
7 Tips for Landing Your First Job in Social Media
So you wanna work in social media? You’re not alone. A lot of decent, smart people want to work in […]
Jan 7, 2013
You Got 99 Problems and Social Media Shouldn’t Be One
Small businesses face several hurdles in today’s world, such as the economy, competition from bigger brands, staying relevant, and on. […]
Jan 4, 2013
5 New Content Types to Try in 2013
Break out the fireworks, shiny hats and confetti! It is time to say goodbye to 2012 and hello to the […]
Jan 3, 2013
The Best Practices for Social Media
It’s the new year. While, it’s all shiny and new, we’re all inspired to be our best, make some resolutions, […]
Jan 3, 2013
Six Essential Social Media Tools for Journalists
With the emergence of social media, is the craft of journalism dying? Answer: no. In the same way that social media helps PR pros and marketers connect with journalists better, it also offers new ways for journalists to find and report stories better. Here are six of the best.
Jan 3, 2013
Social Law
Where does Free Speech begin—and end—on the internet and what responsibility do businesses, consumers, and the government have to protect […]
Jan 2, 2013
Raise awareness of congenital heart defects in February
When: February 7-14 What: When a baby is born, most parents fawn over the newborn and want to make sure […]
Jan 2, 2013
Upcoming Webcast: Social Impact of the 2012 Holiday Shopping Season
The new year means a fresh start and after the busy holiday season, we don’t blame you for wanting to […]
Jan 2, 2013
Completing Your Toolkit: Why One Marketing Method Isn’t Enough
This blog post isn’t titled “Secrets of ______” or “How to Make Your ____ Go Viral In Just one Step.” […]
Dec 27, 2012
What has Facebook been up to lately?
I’m pretty convinced that Mark Zuckerberg has ADHD. Twitter, Facebook, and Google+ have been a buzz with the latest updates […]
Dec 27, 2012
Eight Tips to Make Pitching Bloggers a Home Run
Whether gained via blog or traditional media, publicity aids your business with exposure, third-party validation, higher SEO, and other benefits.
Though the perks are similar, the method of pitching bloggers and traditional media members differs in certain areas.
Yes, many tips for pitching (like being relevant and brief) apply to both bloggers and journalists, but to assume bloggers and traditional media types are exactly the same is to miss publicity opportunities.
Dec 26, 2012
How to tackle 2013 social media planning
If you head up social media at an enterprise organization, planning for a whole year can seem like an insurmountable […]
Dec 19, 2012
Kick Off Your New Year Marketing Now!
You already know the importance of planning early for holiday marketing. But are you ready for the New Year? Perhaps […]
Dec 19, 2012
15 SEO Mistakes You Can’t Afford to Make
The post-Penguin/Panda SEO environment is different; the rules have changed. In the past, all it took for someone to get […]
