Best Practices
Jan 17, 2013
Vocus Turns Conversations into Sales for Diamond Nexus!
“The Vocus Marketing Suite gets us immediate connections with people who are looking for something that we offer,” says Jennifer London of jewelry manufacturer and retailer Diamond Nexus. “The Buying Signals feature is bringing us excellent leads. People see that you’re reaching out to them and you have real conversations which turn to sales.”
Jan 16, 2013
[Recap] #MetricsChat 1/9 and 1/15
At the beginning of the New Year Viralheat’s first ever #MetricsChat kicked off with a bang. Serving as a space […]
Jan 16, 2013
Create Loyal Customers With Two Words: Thank You.
Want to build lasting relationships with your customers and employees? Connect with them on a personal level. Garner goodwill by […]
Jan 15, 2013
Social media is Transforming the Way We Communicate
Do you remember a time before social media existed? I shudder at the thought. Those were the days of dinosaurs. […]
Jan 14, 2013
Fight deteriorating vision in February
When: February What: While all five senses are important, sight is one of the most vital. Although we may sometimes […]
Jan 14, 2013
Big Data v. Small Data… Why marketers today need to know the difference
What is “big data” and why should it matter to marketers? I recently posited the question, “Do marketers know what […]
Jan 14, 2013
Reddit: Where Brands must “Earn” Media
Reddit could be considered the Wild West of social media sites for PR practitioners and marketers. Compared to others, Reddit […]
Jan 14, 2013
Social Media in the New Year – Key Trends to Embrace and Ignore
The New Year is a time for resolutions and predictions. This is especially true when it comes to social media. […]
Jan 13, 2013
Three Do’s and Don’ts for Using Humor in Marketing
The key to building customer relationships and brand loyalty is meaningful interaction. But with so much marketing noise out there, […]
Jan 11, 2013
A Break Down of Social Media Degrees & Certificates
This is a guest post by Gina Joseph, social media community manager at Cision. Social media: we all use it. […]
Jan 10, 2013
Life Truly IS Better Shared!
Advertising, marketing, PR, brand communications. They all present challenges, but like Risk or Axis and Allies, the beauty of this […]
Jan 9, 2013
2013 Marketing Calendar: The Top 20 Holidays to Plan Ahead For
When planning your marketing, knowing what lies ahead is half the battle. To help your publicity and social media schedule really shine in 2013, here’s our list of the top 20 U.S. holidays to plan ahead for this year.
Jan 9, 2013
Using Social Media to Recruit Top Candidates
Remember the good ol’ days when job listings were in the local newspaper? Or maybe you would walk across a […]
Jan 8, 2013
Twitter Chatting 101
If you’re on Twitter, you may or may not have heard of “tweet chats.” Before they begin, there’s some sort […]
Jan 8, 2013
The Lost Art of Direct Mailing
Direct mail has been used for generations to advertise products and bring information from businesses to their loyal customers. In […]
