Scott Stratten UnMarketing Vocus Webinar If you’ve been wondering how to perfect your pitches to get your biz in front of the media, we’ve got you covered. Vocus is holding a free webinar with Scott Stratten (also known as UnMarketing) on how to not suck at pitching the media on Thursday, August 23rd at 2:00 p.m. ET. It’s time to stop being nice and start being real with it comes to evaluating some of the pitches we send every day and how to make them more appealing. Scott will cover:

-How to cut out the corporate jargon to get to the heart of the story

-Having fun with your pitches and bringing your audience along for the ride

-How to look at the big picture while including the most important details

Register for the free webinar here. As an added bonus, we’ll be giving away free copies of Scott’s brand new book, The Book of Business Awesome to a few lucky winners who complete the webinar survey and participate in social media using the hashtag #vocus. We look forward to seeing you there!

About

I drive go-to-market content, SEO and social strategy for multiple brands at Cision, an earned media software intelligence company.

Your content program is only as good as the stories you are telling. I engage and inspire audiences with interactive and multimedia projects that serve all areas of the funnel and have experience scaling content programs globally to drive brand awareness, leads and revenue for the business. I own our keyword strategy and non-technical SEO for the business.

I revolutionized Cision’s outbound promotion efforts to amplify its inbound lead generation results by creating a multichannel campaign strategy that promotes discoverability, search rank, audience awareness, credibility, and ultimately more topline revenue growth. I also helped with our rebrand and watched Cision go public in 2017.