PRWeb’s got a treat for you this Thursday! Back to back free learning resources starting with a PRWeb sponsored SES webinar, Give Them Something To Talk About: Practical Methods for Online PR Success from 2-3pm EST. Join Lisa Buyer, President and CEO of Interactive PR and SEO specialists The Buyer Group to get tips on using the right keywords to get your news found, using social media to report and promote your story and utilizing PRWeb’s social-friendly features to attract more visitors to your website.

Directly following the webinar will be this week’s #prwebchat featuring Michael Smart, from 3-3:30 pm EST.

Michael is national news director at Brigham Young University and also an independent media relations trainer and coach. The topic we’ll be chatting on is how to pitch national media successfully and if you have questions you’d like added to the chat, email me at sacevero(at)vocus(dot)com.

It’s back to back learning with PRWeb and it’s all free–we look forward to seeing you this Thursday!

About

I drive go-to-market content, SEO and social strategy for multiple brands at Cision, an earned media software intelligence company.

Your content program is only as good as the stories you are telling. I engage and inspire audiences with interactive and multimedia projects that serve all areas of the funnel and have experience scaling content programs globally to drive brand awareness, leads and revenue for the business. I own our keyword strategy and non-technical SEO for the business.

I revolutionized Cision’s outbound promotion efforts to amplify its inbound lead generation results by creating a multichannel campaign strategy that promotes discoverability, search rank, audience awareness, credibility, and ultimately more topline revenue growth. I also helped with our rebrand and watched Cision go public in 2017.