vpr1
Feb 13, 2013
How to Deal with Negative Social Media Comments
You can have the best product or service in the world, and chances are, in the residual corners of the Internet, there is someone who doesn’t like you, and will make sure you know it. Here’s how to handle day-to-day negative social media comments.
Dec 17, 2012
Three Quick Twitter Tips for Generating Holiday Publicity
Retailers bombard Twitter users during the holiday season with promotions, and many tweets get lost in the scrum. But there's another way to use Twitter to be more visible: harnessing the network's reach to generate publicity from journalists and bloggers.
Nov 12, 2012
A Five-Point Checklist for Better News Release Writing
Millions of potential customers are searching online for businesses like yours. With PRWeb (now the world’s #1 news release) you can attract them directly to you. For best results, all you need to do is make your story clear and engaging. This simple five-step checklist will get you there.
Oct 2, 2012
Eight Tried and True Tips for Responding to Online Reviews
Did you know a one-star rating increase in your online reviews can cause to a revenue increase of 5 to 9 percent? Online reviews can make or break your business, and responding to them is essential if you want to maximize the potential of the good ones and thwart the impact of the bad. Follow these eight tips from the experts, and you won’t go wrong.
Aug 6, 2012
Video: What PRWeb’s #1 News Release Title Means for Businesses
We always thought PRWeb from Vocus was the world's #1 news release service, but now we have research that shows we lead the industry in SEO, social shares, traffic and volume. That's obviously a huge deal for us, but what does it mean for PRWeb users? We asked product marketing manager Brendon O'Donovan to explain.
Jul 31, 2012
From Wire to Web: How ‘Press’ Releases Became Way, Way More
Press releases are not just for the media anymore. They’re a much larger opportunity. They can earn a small organization coverage in the Huffington Post. They can influence search engines to refer traffic to Amazon.com. They allow small businesses to tap into news trends to be more visible. This mass communication tool is now a tool for targeted marketing. Understanding this trend is why PRWeb can now claim the top spot among news release distribution services.
Oct 28, 2011
#VocusChat Recap: Shonali Burke on Listening in Social Media
For this week's fun, educational dose of #Vocuschat, we chatted with Shonali Burke, PR and social media strategist and author of the Waxing UnLyrical blog. Our discussion focused on listening in social media and the important of subtext: listening not only what is said openly, but also what is not being said, or said 'between the lines'. It was a very lively discussion and Shonali had plenty of great ideas to share. Here are some key takeaways that she shared with us...
Sep 27, 2011
Our New HARO Publicity Alerts Are Live – Choose Your Package!
We launched our new HARO Publicity Alerts today! We made HARO even better. Without spoiling the free-to-use HARO model that our 100,000 subscribers and 10,000 active journalist users know and love (three emails a day, featuring hundreds of journalist queries) we’ve added some power options that really take things to the next level. Including (drum roll)…
Aug 5, 2011
Government Relations News: Congress is Using Social Media. Are You?
The Congressional Management Foundation just released a very interesting report on how Congressional staff are using social media and their attitudes towards it. The results, says Mark Reilly, our Director of Government Relations, paint an eye-opening picture of social media’s widespread adoption on Capitol Hill. Here’s more.
Jun 28, 2011
PRWeb Makes It Better: Our New, Free Online Visibility Tool Is here
Following yesterday’s tips on about promoting content socially (via people), we have a great tip for promoting your content and making it more visible via search engines.
The tip: let PRWeb make it better.
We’re not being cryptic here. PRWeb, our online news release service, just launched a new tool that will tell you, at the click of a button, whether your news release contains the right balance of keywords, links, multimedia and content to get found as much as possible on search engines. It's SEO made easy - and it's free to try.