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Jan 31, 2014
Epic Super Bowl Leaves Social Media Audiences in the Balance
Seahawks or Broncos? See which team and players fans are rooting for based on social buzz and sentiment analyzed by the Vocus PR Suite.
Jan 30, 2014
How Long Does It Take to Write a Press Release?
It's time to write a press release, but do you have enough time to make it awesome? These guidelines help you plan for the time investment needed to create an online news release that gets results.
Jan 14, 2014
Seven Tips to Ignite Audiences with Powerful Ideas
Can you start a revolution in five minutes? Ignite at Demand Success 2014 will give you the opportunity. Pitch your idea and use these seven tips to inspire audiences in minutes.
Jan 9, 2014
Demand Success with a Razor’s Edge
Ready for the latest announcement of a Demand Success keynote? It's Avinash Kaushik. Let's celebrate with 14 of his quotes for how to achieve success through marketing.
Dec 19, 2013
How The Humane Society Fundraises With Social Media
Puppies. Discarded pets gazing through the bars of animal shelters. Heartwrenching music in the background. The Humane Society, dedicated to […]
Dec 9, 2013
Entourage is Coming to Demand Success
Demand Success 14 will be held this year on June 5th and 6th. The closing keynote on day one will […]
Dec 2, 2013
How To Write Better Headlines That Get More Traffic
When crafting the most important 70 characters of your email, blog post or landing page, don't rely on conventional wisdom or cherry-picked statistics.
Nov 22, 2013
Zappos vs. Kanye: How To Deflect Brand Criticism With Humor
What do you do when a huge influencer criticizes your brand publicly? Zappos turned things around with their cheeky real-time response to Kanye West.
Nov 20, 2013
Outsourcing Social Media? Consider These Three Guidelines
Need to outsource your social media accounts to an agency? Don't ignore these three crucial questions.
Oct 30, 2013
Connected Customers Are the Future: Brian Solis at #PRSAICON
Connected Customers - those on social media, on your email list, on your website - all see things differently, say Brian Solis. Brands must use technology to see things from their point of view.
Oct 9, 2013
Want Media Coverage? Know The Gatekeepers’ Goals
Want more media coverage? Look at journalists' goals and ask how you can help achieve them, says social media PR hacker Ian Greenleigh.
Oct 3, 2013
Attribution Modeling: The Key To Real Social Media Measurement
For our new Social Media Measurement Guide, we asked Google’s Analytics Evangelist Justin Cutroni to explain some important Google Analytics functions. Here, we look at Attribution Modeling.
Sep 10, 2013
What Taco Licking Crisis?
Why hasn't the taco licking crisis derailed Taco Bell's brand? Could it be that online drama doesn't have as much impact as the blogosphere believes?
Aug 8, 2013
Personal Branding: Your Webinar Questions Answered
Last week, I outlined how you can become your own marketing brand in demand at my Brand Yourself Better webinar. Our attendees had a ton of questions. Here's my advice on some of the best.
Jul 26, 2013
The New Twitter Analytics: Cheat Sheet
Always wanted quick, robust analytics for your Twitter presence? The platform just introduced Twitter Analytics. Here's how to read them and some tactical suggestions for how to use them.
