Vocus
Sep 7, 2011
All Hail Shankman!
We’ve got some exciting news that we just couldn’t wait to share with you–our parent company, Vocus has just announced […]
Aug 31, 2011
New Customer Purple Communications: “Like Christmas in July!”
Did you know that 20% of the US population is considered deaf or hard of hearing? And that most of this demographic uses social media to communicate?
Purple Communications is well aware of this. They are a leading provider of communications services specifically tailored to people who are deaf or hard of hearing. For Theresa Hong, PR Manager at Purple Communications, managing the vast world of social media and reaching this very specific demographic was a big struggle. Enter Vocus...
Aug 4, 2011
#PRWebchat on How to Accelerate your Press Releases with Social Media
Join us this afternoon for #PRWebchat on Twitter with Vocus‘ PR manager Cassie Pean. Cassie and I will be talking […]
Aug 3, 2011
How Vocus Helped a Bail Bonds Company Build a Brand
For years, says Eric Granof, Chief Marketing Officer of AIA, bail agents have fought an uphill battle. Although they assist clients who are in trouble with the law, they’re not always depicted as a helping hand. With a little help from Vocus, though, Eric and AIA are changing things. Now, they’ve built the industry’s first national brand, ExpertBail. Here’s how.
Jul 25, 2011
Users Conference Attendees: We’re Signing Up for Thursday’s Rerun
For most, the Vocus Virtual Conference on July 28th is a first chance to learn how to earn your business more reach and influence from Peter Shankman, Lee Odden, Gini Dietrich, Adam Singer and Valeria Maltoni. For some, it’s a second chance. Several attendees from June’s Users Conference (where we taped the sessions you’ll see) just couldn’t get enough, and registered again.
Jul 20, 2011
#PRWebchat w/ @mediachick76 on changes in media relations
It’s important to keep up with the state of the media and any changes that are taking place in newsrooms. […]
Jul 12, 2011
The Future of PR and Marketing: Part Three
The Internet is changing people’s buying patterns and it’s changing the role of PR and marketing, says Rick Rudman. Meanwhile, Vocus is working on what we can do to help. For us this means – listening to our customers, watching industry trends and developing software that will help our customers succeed. Read the final post of Rick’s three-part series on the future of PR and marketing here.
Jun 16, 2011
Today’s First Lesson: Be More Awesome. Scott Stratten Explains…
We just got finished with Scott Stratten's opening keynote presentation: People Spread Awesome. And it's absolutely true: his presentation was awesome and everyone's talking about it already. We caught up with Scott afterwards and asked him for a few quick tips on being more... well, awesome. View the video here...
Jun 7, 2011
Pitching Tips: Timing is Everything
Do you send out press releases? Write tailored emails to journalists? Call reporters on the phone? Or send them a short and sweet note through social media? No matter the method, you should be considering the best time to do it. A timely pitch could mean the difference between a read or a toss in the trash—so here’s how to strategically position your pitch in front of the media contact you’re trying to reach.
Jun 6, 2011
POS Supply Solutions: PRWeb is Easy to Use, Right Out of the Box!
If you ever shopped with a bank or credit card, chances are you’ve used a product sold by POS Supply Solutions. They sell point of sale and transaction supply solutions: that’s everything ATM and gas station receipts to credit card paper rolls and the mobile receipts used by shipping companies. They’ve been a Vocus customer since 2010 and they’re impressed with the spikes in sales they get every time they publish an online news release. We’re also impressed – and we caught up with them to find out more.
Sep 21, 2010
New chart: The social platforms marketers choose
Where to start in social media? It’s a common question for many marketers – especially those in small business – […]
